Inaugural MOMA Award nominations announced
The nominations for the inaugural MOMA Awards have been announced, aiming to recognise the best work taking place across mobile marketing in the UK. The awards were judged by a panel that included...
View ArticleThe British Heart Foundation joins forces with Precedent to overhaul its...
The British Heart Foundation (BHF) has partnered with digital communications agency Precedent to overhaul its digital assets, laying the foundations for the BHF’s five-year growth plan. The project...
View ArticleAPS Group appoints Ken Moores as business development director
Ken Moores has been named business development director at marketing services provider APS Group. Moores will be based in the company’s Greater Manchester headquarters and will work alongside European...
View ArticleThe Drum daily jobs round-up: We Love The Web, Channel 4, hibu, Scottish FA,...
Today's daily jobs round-up brings opportunities for digital account managers, sales executives, designers, brand managers and PR & social media executives. We Love The Web is looking for a...
View ArticleAX Paris, Little Black Dress and Tropic Skin Care appoint Melbourne Server...
Manchester-based fashion brands AX Paris and Little Black Dress and BBC Television ‘The Apprentice’ contestant Susan Ma’s skincare brand Tropic Skin Care have turned to Manchester tech company...
View ArticleInfographic: The five-step journey that businesses must take to deliver a...
Netbiscuits, provider of software solutions for adaptive web development, has unveiled an infographic looking at the five steps that businesses must take to deliver a mobile web experience, from...
View Articlebroadbandchoices.co.uk to debut second round of TV advertising
broadbandchoices.co.uk has unveiled its second round of advertising in a bid to reinforce the brand and change the way consumers compare and switch broadband providers. The price comparison website...
View ArticleSir Martin Sorrell set to take £150,000 pay cut
It has been revealed that Sir Martin Sorrell, chief executive of WPP, is set to take a £150,000 pay cut, as well as a 20 per cent reduction in potential bonus, as part of a radical boardroom shake-up...
View ArticleSnickers reveals 'Foosball' and 'Google' ideas from AMV BBDO following on...
Snickers has once again joined forces with AMV BBDO to create two new ideas following on from last year’s ‘You’re Not You When You’re Hungry’ campaign. The two new executions – ‘Foosball’ and ‘Google’...
View ArticlePaypal partners extends retailer partnerships with electronic wallet
Online payments service Paypal has partnered with retailers in the creation of its own electronic wallet, enabling customers to pay direct from their phone rather than dig out their debit card. This...
View ArticleCopyright Act could see social media users photos pilfered
The government is facing a barrage of criticism over its plans to introduce legislation which detractors protest will give free rein to companies wishing to use them for commercial purposes. The...
View ArticleScotjobsnet re-launches with new brand and website
Glasgow based jobs board Scottishjobsonthe.net has completed a brand refresh at the hands of the Fraser Agency following a bottom up rejig of the website undertaken by Broudshout Internet. Now given...
View ArticleStudy shows half of UK consumers find targeting of online advertising...
New research undertaken by WeSEE, the ad and content classification company, has drilled down into the perception of online advertising by UK consumers; concluding that half find online advertising...
View ArticleThe five key areas the ASA is focussing on: making sure your ad is not...
The ASA has released its annual report for 2012, and one of the key areas it looks at, as well as the most complained about ads, is the five areas of misleading advertising that are ‘firmly on their...
View ArticleCondé Nast College of Fashion & Design unveils visual identity from Together...
Condé Nast College of Fashion & Design has engaged Together Design to create its visual identity, printed materials and signage ahead of its official opening this week. The identity is designed to...
View ArticleASA bans ‘misleading’ PlusNet broadband ad
A Karmarama television ad for PlusNet broadband has been banned by the Advertising Standards Authority after it upheld complaints from viewers that its ‘everyone’s a winner’ statement and a separate...
View ArticleMandM Direct relaunches brand proposition with help from Howell Penny
European discount retailer MandM Direct has undergone an intensive process to redefine and refresh its brand proposition, resulting in a relaunch of the brand this week. Retail and shopper marketing...
View ArticleSocial media users more interested in Luis Suarez's football skills than his...
Social media analysis of more than 1.75 million social media conversations on Twitter and Facebook about Liverpool striker Luis Suarez found the majority of users unsurprisingly discussed his...
View ArticleAndi Peters joins Smooth Radio for May Day Bank Holiday special
Smooth Radio has confirmed TV presenter Andi Peters will be joining the station’s line up making his debut on air on Monday 6 May from 2pm-6pm, in a bank holiday special for the station. Peters joins...
View ArticlePoll finds two thirds of public oppose political interference in the press
An opinion poll conducted amidst moves to introduce a new system of press regulation in the UK post-Leveson has found that more than two thirds oppose any influence from politicians in establishing...
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