Tesco has revealed that it is looking into making its Clubcard system paperless from next year, with the possibility of building a system where customers can user their smartphones to redeem vouchers in store.
This comes after it was discovered 300,000 customers have opted out of receiving paper coupons since August.
Tesco Clubcard director Janet Smith has insisted that the company is looking to make vouchers ‘more targeted and personalised’ instead of mass couponing.
She added: “We are looking at ways to take the paper out of it.
“We are working quite hard to turn it digital. We will be proactively doing much more about it next year.”