American Express Global Corporate Payment has selected global performance network, Affiliate Window as its sole business provider for driving new corporate business leads.
The appointment builds on American Express’ presence in the market and will provide the brand with greater access to a variety of new business opportunities for acquisition through its integrated digital channels.
American Express has said it is “looking forward to working with the vast range of publishers joined to Affiliate Window” and is looking to ensure its “highly visible ‘Corporate Payments’ brand continues to grow in the United Kingdom.”
Head of online lead generation at Affiliate Window, Michelle Boxall, commented: “The team is pleased to add American Express to the growing list of clients embracing online lead generation to further source new customer leads.
“We are excited by the challenge to achieve a wider B2B reach, targeting key decision makers within organizations”.