Former-Jellyfish SEO account director Helene Hall has joined marketing agency Gravytrain as its new director of search.
Hall brings with her five years of experience in the online marketing industry, as well as a wealth of expertise in SEO and search strategy. She has been tasked with driving innovative and cost effective digital marketing plans across the agency.
Hall’s last role prior to joining Gravytrain was with Holiday Autos, part of the lastminute.com group, where she headed up the global SEO division.
Kevin Taylor, CEO of Gravytrain, said Hall’s appointment “brings invaluable insight into exactly what our clients want”.
Hall added: “I’m really excited about my return to the agency world. My time spent client side has given me a wider appreciation of the role agencies need to play in marketing a brand online. This is an exciting new venture for me and I can’t think of a more promising agency to join.”