This amusing ad for Cif... hang on a sec - "amusing ad for Cif"? Are you sure? Yep, we've checked and it really is. Anyhow, this amusing ad for Cif has an unscrupulous fellow taking advantage of the product's cleansing qualities to feign a robbery. It's an ingenious plot and, like we said, an amusing ad for Cif.
Agency: DLKW Lowe
Creative Director: Richard Denney / Dave Henderson
Creative: Jack Patrick / Luke Bartley
TV Producer: Sushi Samarawickrema
Production Co: Nice Shirt Films
Director: Borkur
Producer: Judy Vermeulen
Photography: August Jakobsson
Production Designer: Kajsa Soderlund
Post Production: Jon Hollis
Grading: Prime Focus
Editing House: Trim
Editor: Leila Sarraf
Sound Designer: Gunnar Oskarsson