This slice of 70s-influenced nostalgia is very clever. It taps into that sentimentalised recollection adults of a certain age will have for their carefree youth, and helps cement the association that Robinsons was part of that time. In this way, it affords them a way to recreate that sense for their own children.
Agency: Bartle Bogle Hegarty
Creative Director: Hamish Pinnell / Justin Moore
Creative: Matt Moreland / Chris Clarke / Sarah Hardcastle / Elliot Shiels
TV Producer: Glenn Paton
Production Co: Academy Films
Director: Si & Ad
Producer: Dom Thomas
Executive Producer: Lizie Gower
Photography: Barry Ackroyd
Post Production: The Mill
Editing House: Final Cut
Editor: Joe Guest
Sound Designer: Nick Angell