
Orangina has launched a new film as part of the brand’s Statistics campaign,
Created by Fred & Farid's creative team, Gian Carlo and Rolando, and directed by Glue Society the latest ad sends the message that 0 per cent of Orangina drinkers have been attacked by Soviet satellites.
It follows previous ads entitled Pigeon and Cannon Ball which were unveiled earlier this year.
Agency: Fred & Farid Paris-Shanghai
Campaign : Statistics
Creative Directors: Fred & Farid
Copywriters: Fred & Farid, Gian Carlo Lanfranco, Rolando Cordova
Art directors: Rolando Cordova & Gian Carlo Lanfranco
Post-producer: Elise Dutartre
Director: Glue Society (Gary Freedman)
Production: Nouvelle Vague