Former Chase creative director, Steve Conchie, and ex JWT and Momentum MD, Paul Watson, have joined forces to launch design alignment agency, Conch.
The agency, which aims to create consistent relationships between brands and customers, will draw on Conchie and Watson’s extensive industry experience.
Founder and managing director Watson spent his formative years with JWT. For over a decade Watson was MD for two JWT and Momentum, amassing knowledge of brand marketing in leisure, FMCG, corporate, finance, automotive, DIY, retail and government.
Conchie, founder and creative director at the agency, spent almost 20 years at The Chase, solving brand and communication problems.
Speaking of the agency, Conchie commented: “We've tried to approach what we offer from a different angle, being driven by the customer journey to brand to be a, sort of, creative helpmate. We’re driven by effectiveness, not vanity.”