Football news website, tribalfootball.com, has struck a deal with sports fans social network, fanatix, to produce its first mobile app for both the iPhone and Android.
The football site currently reaches a growing monthly audience of 2.5 million unique users and covers in excess of 200 stories a day, featuring news from football’s most popular leagues. tribalfootball.com follows the likes of Manchester City FC, ESPN, Paddy Power and William Hill in joining the fanatix platform which has passed the 250,000 download mark, and now has more than 35,000 active daily users.
Chris Beattie, founder and editor of tribalfootball.com, commented: “It's an exciting development for tribalfootball.com in our evolution to have our popular content available to mobile users. Getting our news to our readers in the best way possible has always been a priority for us, and the fanatix platform is the ideal fit.”
Founder and CEO of fanatix, Will Muirhead, added: “The partnership with triabalfootball.com is great news for fanatix, and should help us to further enhance our service for fans.
“Our daily active user base has grown dramatically in the last six months, and these fans want to stay connected to both their teams and their friends 24/7. Tribalfootball.com’s comprehensive content will add further to the fan experience.”
The deal sees tribalfootball.com’s content optimised for iPhone and Android platforms, as well as being accessible via the fanatix service.