Delta Airlines has unveiled inflight videos, created by Wieden & Kennedy New York, with the aim of making people want to pay attention to the airplane safety.
Coming just weeks after Air New Zealand unveiled its Hobbit themed safety video, the Delta videos aim to put a bit of fun into the experience, showing unusual scenarios.
Directed by Matt Aselton, the videos feature little moments to grab the attentions of those watching, such as warning signs on the bathroom door stating that cartwheels are banned as well as smoking, and how to stow away paintings of suitcases safely.