International built asset consultancy EC Harris has selected Blue Rubicon to work on a corporate brand-building brief in a bid to underline the value of its business offer and boost its presence in key markets.
Blue Rubicon has been tasked with raising awareness of the brand by enhancing understanding of EC Harris’ offering. The focus will be on showcasing industry expertise through a leadership campaign targeted at key sectors such as energy and infrastructure. As well as supporting the UK business, Blue Rubicon’s remit also covers the growth markets of Asia and the Middle East.
Group PR manager at EC Harris, Andy Rowlands, commented: “As a business, we’re ambitious for our success. We’re at an exciting time in our development and are enjoying rapid expansion on the back of joining the Arcadis group last year. Effective communications are absolutely crucial to realising our continued growth ambitions, so that we can boost our penetration in key sectors.
“We need an agency to work seamlessly with our in-house team and one that can combine strategic thinking with impressive campaign delivery - which is why we’ve brought Blue Rubicon on board.”
Gordon Tempest-Hay, CEO at Blue Rubicon, added: “This is a challenging and exciting brief due to the wide variety of sectors and markets that EC Harris works with, as well as the sheer breadth of its service offering. It’s a fantastic addition to our growing portfolio of clients in the sector.”