Sleek and chic, this ad looks the part with its cool colours and gleaming surfaces... but it says very little. Bill Nighy's dulcet tones tell us it's only when we're curious to find something new that we find something better - which in this case happens to be the Toyota Auris. But who is the 'we' here? And what does 'better' constitute? A woolly script at odds with the pristine direction.
Film Prod Co: 76 Ltd
Director: Yann Secouet
Producer: Dominic Wilcox
Dir of Photography: Tony Brown
Production Manager: Nicola Jones
Post-Prod House: Absolute Post
VFX Producer / Supervisor: Andy Barmer
Editing House: Hagon
Editor: Alex Hagon