Profero has revealed that Ross Jenkins has been promoted to the role of global MD of performance media.
Jenkins has been with Profero for 10 years and in 2007 founded the media planning and buying division of the business, Profero Performance. As global MD of performance media Jenkins will continue to be based in and oversee the UK business but will also focus on new and continued areas of growth in the US and South America and across Asia as well.
Jenkins' promoted post will be supported by a number of changes and hires to the Profero senior management team with Chris Gough joining as head of media strategy from Mindshare UK, and Scott Wallace taking on the role of global head of data.
“We have great ambitions for our global media offer, and we know that Ross is exactly the right person to be sure we will meet those ambitions,” commented Dale Gall, CEO Profero London.
Jenkins added: “Even after nearly 10 years I still get huge satisfaction from working at Profero. It is truly a unique business that, despite being bigger and more global than ever, has the same sense of optimism and 'anything is possible' attitude wherever you go. I'm looking forward to being part of the next stage of its evolution and future growth.”