The ASA has released its annual report for 2012, and one of the key areas it looks at, as well as the most complained about ads, is the five areas of misleading advertising that are ‘firmly on their radar’.
Having revealed that 70 per cent of its cases were about misleading advertising, The Drum takes a look at the ASA’s top five list, to help advertisers and brands make sure that their ads will not fall foul of the rules.