MediaCom has appointed Nick Burcher as its new head of social media, EMEA.
Burcher has joined MediaCom from ZenithOptimedia Worldwide, where he was head of social media and digital innovation.
He has been tasked with driving social thought leadership, innovation and technology development to ensure that the agency has the most compelling and competitive capabilities in EMEA.
He will also work alongside GroupM to ensure that MediaCom’s clients have access to technology partners and providers in the industry.