The Gate has announced that Serena Fylan has left Mob Films to rejoin the company as it looks to develop its integrated production offering.
Fylan has joined as a senior producer and has already worked with Home agency to produce Jet 2’s summer campaign, which airs early June, and is currently working on an international pitch involving cinema and interactive social video.
Steve Byrne, managing director, commented: "We're obviously delighted to welcome back Serena to The Gate. There's no doubt that in recent years she has become one of the most highly regarded Commercial Producers working in the regions.
“She was tempted back by the prospect of not only working with our expanded director roster, but also helping us shape the rapid growth we're driving in social video and content strategy. We're hugely optimistic about industry recovery this next 12 months and Serena's arrival is a reflection of our ambition.”