You don't have to be a big fan of dogs to find this affecting. A dignified old man dresses up smartly and, together with his pooch, sets off somewhere with a sense of purpose. Their picturesque journey has them stop off for refreshment along the way, and there's a beautiful sense that they are everything to each other. Nicely done.
Category: Pet Food
Country: UK
Agency: Abbott Mead Vickers BBDO
Creative Director: Mark Fairbanks
Creative: Diccon Driver / Alan Wilson
TV Producer: Lou Richardson
Production Co: Rattling Stick
Director: Andy McLeod
Producer: Kirsty Dye
Post Production: Big Buoy
Editing House: Work
Editor: Richard Orrick
Audio: Wave