Former BBC director general Alasdair Milne dies aged 82
Alasdair Milne, the BBC director general between 1982- 1987, has died aged 82 following a series of strokes. Milne joined the BBC in 1954 and was the first programme-maker to be appointed BBC director...
View ArticleTwitter reveals that people power lies behind analysing data in real time
Twitter has revealed that one of its key tools for analysing data in real time is people, not machines. In a blog post, the engineering team explains that certain trending topics, such as the recent...
View ArticleMalaria No More UK to work with Johnny Fearless on spring 2013 campaign
UK charity Malaria No More UK has teamed up with Johnny Fearless to create a single brand idea for the charity’s next major campaign from spring 2013. Currently campaigning to end deaths from the...
View ArticleCall Clegg – which bright spark thought this would be a good idea?
Deputy prime minister Nick Clegg takes to the LBC airwaves this morning for the first in a series of weekly question and answer phone-in shows with the public. Liam Herbert wonders how long Call Clegg...
View ArticleShop Direct Group reports 28% of all online sales in run up to Christmas came...
Shop Direct Group has today announced its figures for the run up to Christmas 2012, revealing that total sales were up five per cent, with an 150 per cent increase in mobile sales from 2011. The...
View ArticleLittle Dish joins Shopitize to offer discount coupons to mobile shoppers
Children’s fresh food brand Little Dish has joined Shopitize’s brand-to-consumer cashback mobile couponing service, to offer discounts to mobile-savvy shoppers. Little Dish joins big-name brands...
View ArticlePHD appoints Ray, Roberts and Cousins to lead new Unilever global...
PHD, part of the Omnicom Media Group, has appointed Robert Ray, Toby Roberts and Guy Cousins to manage the new unit responsible for Unilever’s global communications planning. Ray has been named as...
View ArticleRadio 1 Breakfast Show launches video and social media campaign with...
Radio 1 Breakfast Show host Nick Grimshaw has unveiled a star-studded music video featuring A-list celebs, Radio 1 DJs and real listeners, as part of a campaign to promote the show. The...
View ArticleBauer Media Group appoints Gary Stein as director of music
Bauer Media Group has today announced the appointment of Gary Stein as director of music, where he will be responsible for managing the whole musical output across the 16 northern English and Scottish...
View ArticleAdconion EVP Ben Fox explains how advertising in 2013 has evolved beyond...
“Advertising has become like the Tom Cruise movie Minority Report, that's not just the future any longer,” says Ben Fox, executive vice president at Adconion Media Group. “Smart TVs being shipped...
View ArticleFiat's Motherhood rap and Tom Fletcher's wedding speech top the Viral Video...
Fiat has topped this week's Viral Video Chart for brands with its Motherhood rap video which details the realities of life as a modern mum. Eschewing the usual car advert cliches in favour of rhymes...
View ArticleMcDonalds release new ad campaign to promote the addition of Chicken McBites...
McDonald’s has unveiled its latest campaign created by Leo Burnett promoting its new product, Chicken McBites. The TV ad, created by Will Thacker and Blake Waters, centres around a single McBite on a...
View ArticleGrowth in the Big Apple as 7thingsmedia hits Madison Avenue
After closing 2012 with year on year revenue growth up 170 per cent, award-winning global digital media agency 7thingsmedia has expanded its New York operations by moving into new premises based on...
View ArticleRBS and Natwest launch online business supplier community to support SMEs
RBS and Natwest have announced the launch of a free-to-use online business supplier community, entitled BizCrowd, designed to complement the banks traditional SME services. Suppliers in the...
View ArticleVe Interactive enters China with Shanghai operation
Ve Interactive has become the first online efficiency company to offer complete basket abandonment, cart recovery and re-marketing solutions to the Chinese e-commerce market by launching its eight...
View ArticleIn-store and print ads hold more influence than online and social network...
In-store advertising has been named as the biggest influence for purchases, according to research by Steria, with 28 per cent citing this as a reason for purchase. The research, carried out by YouGov,...
View ArticleBBC iPlayer, John Lewis and Amazon top 2012 YouGov BrandIndex ratings
BBC iPlayer, John Lewis and Amazon have come out on top of YouGov’s Brand Index Top 10 UK Brands of 2012 list. BBC iPlayer managed to oust Amazon from the top spot, knocking the e-commerce site down...
View ArticleUniversity of Derby appoints Morgan Agency to produce undergraduate prospectus
The University of Derby has appointed Morgan Agency to create its undergraduate prospectus, for the second year in a row. The 2012 set of ‘z-fold’ marketing brochures showcasing the University’s...
View ArticleCHCP retains Lee Creative as agency attracts former Mercedes account man
City Health Care Partnership in Hull, which is responsible for providing NHS services to residents of Hull and the East Riding of Yorkshire, has retained Lee Creative Marketing after a competitive...
View ArticleChannel 4 and Group M agree trading terms
Channel 4 and Group M have agreed on a new trading agreement ending weeks of dispute in which the WPP media buying arm had refused to bow to the broadcaster’s ad terms. The row, which began last year,...
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