"We've been bringing you the future since 1922," announces the VO in this superb effort from the BBC belatedly heralding their 90th anniversary. To a soundbed of extremely lovely electronica, it takes us through ground-breaking firsts - the first broadcast, first colour programme in Europe, an array of stunning special effects. It's a classy 60 seconds that remind us why we continue to pay our licence fees.
Category: TV Stations
Country: UK
Agency: RKCR/Y&R
Creative: Ted Heath / Paul Angus / Barnaby Blackburn / Gustavo Kopit
Production Co: Red Bee Media
Director: Anthony Dickenson (repped by Pulse Films)
Producer: Caroline Hicks / Sarah Caddy
Photography: Alex Barber