M&S partners with Oxfam to launch Shwopping campaign
Marks & Spencer and Oxfam have launched a campaign asking women to Shwop their old or unwanted bras in M&S to support women in west Africa. Shwopping is Marks & Spencer’s clothes recycling...
View Article60% of people make an online purchase within a week of receiving a catalogue
A new study from The Royal Mail’s MarketReach initiative has looked into the role of printed catalogues in the digital age, analysing how catalogues can help drive website engagement. The study found...
View ArticleMaxitone extends Westfield experiential campaign developed by Circle Agency
Nutrition brands, Maxitone has extended its experiential campaign in Westfield London, which gives shoppers access to health and fitness advise from experts, as part of its larger Thank You Protein...
View ArticleBrand function named the most important asset for a marketing team as growth...
According to Michael Page Marketing’s 2013 Salary and Insight Report, brand function has taken the lead as a marketing team’s most important asset to help grow a business, with 29 per cent of...
View ArticleWilliams F1 launches new website developed by Rufus Leonard
Williams has announced the launch of its new website, www.williamsf1.com, developed by brand and digital agency Rufus Leonard. The website was designed to progress the company’s communication,...
View ArticleFacebook pays no tax for 2012 despite record $1.1 billion profits
According to a new report from Citizens for Tax Justice, Facebook will not pay any federal or state tax for the 2012 financial year, but will take in $429 million in net tax refunds. The report cites...
View ArticleNUJ members across the BBC prepare to strike on Monday 18 February
The NUJ is making final preparations for the BBC strike against compulsory redundancies at the Corporation. The strike action will begin at 00.01 on Monday 18 February and ends at 23.59 on Monday 18...
View ArticleIndependent butchers and farm shops report 75% increase in sales following...
Meat sales in independent family-run butchers and farm shops have risen by 75 per cent in some areas while analysts believe sales of cheaper processed meat in supermarkets have fallen sharply,...
View ArticleLaunch of 4G could cause TV “chaos” for millions of households
As preparations step-up for the launch of a new super-fast 4G mobile broadband signal across Britain later this year, reports have suggested that it could disrupt television reception for 2.3 million...
View ArticleKim Dotcom’s Mega branches out into mobile, email, chat & video
Controversial New Zealand internet entrepreneur Kim Dotcom is to expand Mega, a new file-sharing service, into the spheres of mobile, email, chat & video. The announcement came courtesy of a tweet...
View ArticleVodafone and BAE Systems announce strategic security and mobile partnership
Defence contractor BAE Systems has announced the formation of a new strategic partnership with mobile communications specialist Vodafone to provide businesses with a range of advanced communications...
View ArticleTOTAL Greek Yoghurt unveils limited edition Maarten van der Horst pots for...
TOTAL Greek Yoghurt has teamed with fashion designer Maarten van der Horst to unveil a set of 100 limited edition Black + Blum lunch pots, with the proceeds from the pots to go to Action For Children....
View ArticleStrikes force BBC Breakfast & Radio 4’s Today off air
The BBC has been left grappling to plug gaping holes in its scheduling this morning after strike action forced several of its highest profile programmes, including BBC Breakfast and Radio 4’s Today,...
View ArticleBraehead Clan appoints NSDesign for social media
Ice hockey team Braehead Clan has announced the appointment of NSDesign as its digital partner. The appointment will see the agency become the official social media partner, and help provide updates...
View ArticleMulberry’s brand director departs label to return to branding agency Construct
Georgia Fendley, Mulberry’s brand director for the past four years, is to depart the label in order to re-join the branding agency she founded in 2004, Construct. In addition to founding Construct...
View ArticleMicrosoft Advertising general manager and This is Tommy managing partner...
Microsoft Advertising has unveiled collaborations with four creative agencies, launching beta tests of its new Ads-in-Apps platform, according to Stephen Kim, general manager of the global creative...
View ArticleSuperfi appoints Fusion Unlimited for digital marketing
Consumer electronics retailer Superfi has announced the appointment of Fusion Unlimited to handle its integrated digital marketing account. The account will cover various digital channels including...
View ArticleAssange to stand in Australian elections to evade extradition
WikiLeaks founder Julian Assange’s latest ruse to escape the clutches of the British and Swedish judicial systems has seen him form the ‘WikiLeaks Party’ as he seeks to be elected to Australia’s upper...
View ArticleAllThingsD looks to future as partnership with News Corp set to run out
With the partnership between technology site AllThingsD and News Corp set to run out later this year, it has been reported that the site is in talks to see if the deal will be extended or ended....
View ArticleCreative Spark names Hannah White as new MD
Digital branding agency Creative Spark has announced that Hannah White has been appointed to the role of MD. White brings with her experience from various jobs in e-commerce and direct marketing,...
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