Future promotes James Ranson to advertising sales director - London
James Ranson has been announced as the new sales director – London for international specialist media group and digital publisher, Future plc. Ranson was previously head of sales for Future’s...
View ArticlePR agency Thrive Media undergoes full rebrand delivered by Language Brand...
London PR agency, Thrive Media has revealed its new branding and visual identity created by Manchester-based agency, Language Brand Communication. Over the last six months Language has created a new...
View ArticleDigital advertising: dream big, deliver bigger
I’ll share a guilty pleasure that few people outside digital advertising will understand: with the release of every new cutting-edge gadget, I can't wait to see the amazing advertising that is certain...
View ArticleBrands ‘missing out’ by starting Christmas campaigns too late, suggests eBay
Brands could be losing out in the race to Christmas by not starting their online campaigns early enough to keep up with consumers, eBay Advertising’s Barometer suggests. It was found that eBay...
View ArticleToys R Us offers fans the chance to appear in Christmas ad
Toys R Us is offering fans of its Facebook page the chance to have a family photo appearing in its Christmas ad. The campaign will see a festive family picture appear at the end of the ad. Toys R Us...
View ArticleJohn Smith to step down as CEO of BBC Worldwide, with Tim Davie announced as...
The BBC has today announced that John Smith, CEO of BBC Worldwide, is set to step down from his job after eight years to ‘pursue new opportunities in the commercial sector’. Smith said: “It has been a...
View ArticleClear Channel and Kinetic trial predicts bright future for interactive...
A UK interactive out-of-home (OOH) advertising trial, devised by Clear Channel and Kinetic, has found consumers who took part demonstrated high levels of engagement and long dwell times as well as an...
View ArticleGame appoints MHP Communications to handle PR
Video game retailer Game has announced the appointment of MHP Communications to handle its PR. The consumer and brand PR offering at the agency, Brand at MHP, will be expected to support new product...
View ArticleRichard Dean leaves TBWA\Manchester creative head post
TBWA\Manchester has put a new team in charge of its creative department after Richard Dean left his role as the agency's creative head. Dean, a former creative director of New York agency The Joneses,...
View ArticleChannel 4 announces roll out of new advertising service in Ireland
Channel 4 has announced that it will roll out its new advertising service on More 4 in Ireland next year. The service will enable a bespoke advertising feed to be broadcast on the channel offering...
View ArticleTrident Fresh unveils ‘pet shop’ creative with F/Nazca Saatchi & Saatchi
Trident Fresh has unveiled a new campaign, created by F/Nazca Saatchi & Saatchi, featuring the idea that the gum refreshes the mind as well as the taste buds. The ad shows a man waiting for his...
View ArticleCitypress appoints Victoria Blakeley as head of consumer PR
Former Weber Shandwick account director, Victoria Blakeley has been appointed as head of consumer PR business at Citypress. During her five years at Weber Shandwick Blakeley was account director for...
View ArticleAd of the Day: E.on - Kettle
This attractively-filmed commercial for the power utility company may look an awful lot like an ad for a kettle but it still manages to communicate its message extremely well: the need for electricity...
View ArticleStardoll reveals virtual Harrods store uniting the real and virtual fashion...
Stardoll Media is to launch a virtual Harrods store through its online community for girls, Stardoll. The partnership will allow for the 200 million young fashionistas using the online community to...
View ArticleLaithwaite's Wine appoints VCCP Media to £5m account
Laithwaite's Wine has consolidated its £5m media account into VCCP Media following a six-month review. The account, previously shared between Carat Manchester and i-Spy, represents the first major win...
View ArticleDFS appoints Salmon to deliver new multi channel strategy
DFS has selected e-commerce specialists, Salmon to create, deliver and manage the implementation of its new multi-channel e-commerce platform. The platform is set to be a key component for the sofa...
View ArticleFive things we’d love to see Bond advertise in Skyfall
So, Bond has ditched his Martini for a bottle of Heineken in Skyfall, which is in cinemas from next Friday. Not that there is anything wrong with Heineken, but it does lack the sophistication of a...
View ArticleThe Daily Sketch: Coke packs a punch with James Bond challenge
Coke Zero is using vending machines to set its customers 70-second James Bond-style challenges as part of a marketing tie-in with new film Skyfall... Permalink | Comments (0)
View ArticleGü awards iris brand activation contract
Premium dessert brand, Gü has appointed iris as its lead brand activation agency following a competitive pitch against two other undisclosed agencies. iris is now tasked with driving visability of the...
View ArticleDuracell and the Energy Savings Trust create online video to encourage...
In a bid to urge consumers to maximise power use from their batteries Duracell, along with the Energy Savings Trust, has released an online video to showcase just how much battery power goes to waste....
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