Bauer appoints Ric Blaxill as music and content director of Planet Rock
Bauer Media has named former BBC 6 Music head of programmes Ric Blaxill as music and content director of the recently acquired Planet Rock. Blaxill has now been tasked with handling all programming...
View ArticleVolvic Juiced set to unveil new ad with Y&R Paris
Danone Waters has announced that it is set to launch its first TV ad for its Volvic Juiced this April. Created by Y&R Paris, the TV ad will be supported by a targeted poster campaign near to...
View ArticleTgthr Group names David Longden as group chief executive
David Longden has been appointed as group chief executive of Tgthr Group, the independent, full service marketing group which includes the Golley Slater companies. Longden has been a leading figure at...
View ArticleEnergizer launches PowerBoost and PowerSeal ranges with branding from Leahy...
Energizer has unveiled the latest additions to its power and lighting solutions range, PowerBoost and PowerSeal, with brand identity, graphics, packaging and marketing collateral from Leahy Brand...
View ArticleThe Drum daily jobs round-up: Havas Lynx, Natural Retreats, MacDonald...
A position for a digital account manager is available with the Havas Lynx team in Manchester. The global communications group is looking for candidates with experience in an integrated or digital...
View ArticleAppleton Estate Rum shakes up its agency roster with three new appointments
Appleton Estate Rum has revealed a number of changes to its agency roster across the board in the UK with the appointments of Cutlass Communications, Silver Chair Digital and Flourish following a four...
View ArticleKing celebrates its 10th year in business with brand update and new Saga game...
Cross-platform, bite-sized games publisher King is to celebrate its 10th anniversary with a brand refresh that includes the release of a new logo and branding, as well as launching a new Saga game for...
View ArticleHotel La Tour unveils new website with Cube3
Luxury hotel brand Hotel La Tour has unveiled a new website with Cube3. The new website uses video to highlight the visitor experience across four key areas of the hotel: Aalto Restaurant, Alvar Bar,...
View ArticleApple appoints Omnicom Media Group’s digital chief to head up iAd EMEA
Apple has appointed Omnicom Media Group’s chief digital officer Paul Wright to the role of director of EMEA for its mobile advertising network iAd. The Drum understands Apple is aiming to ramp up the...
View ArticleJessops set to reopen as Peter Jones installs new online-led retail strategy
Entrepreneur Peter Jones will today reopen six stores of Jessops, which entered into administration last year, claiming that less stores and a better online offering is the future for successful high...
View ArticleMedia Buyers' Reaction: The Sun and The Telegraph to introduce paywalls
Tuesday saw both The Telegraph Media Group and News International announce that two of their leading newspapers would be held behind online paywalls in the near future. It was no great shock, but with...
View ArticleBBC staff strike over job cuts and claims of "institutionalised" bullying to...
A strike by BBC staff will begin at midday on Thursday amid claims of "institutionalised" bullying and the threat of up to 2,000 job cuts as part of the BBC's Delivering Quality First (DQF)...
View ArticleOK Go teams up with Saatchi & Saatchi, Talenthouse and BUG to discover next...
American band OK Go are inviting young filmmakers to make a video for their new track ‘I’m Not Through’ via a collaboration with Saatchi & Saatchi. The OK Go Saatchi & Saatchi Music Video...
View ArticleTest drivers get some unexpected Va-Va Voom in new experiential ad campaign...
Unsuspecting drivers got more than they bargained for then they took the new Renault Clio out for a test drive and some "Va-Va Voom" in a new experiential ad campaign from the car manufacturer....
View ArticleNational Trust unveils new campaign with 18 Feet & Rising promoting the...
The National Trust has this week unveiled a print campaign to celebrate the places which are important to the public, with the National Trust oak leaf used as a symbol of love, in a way similar to the...
View ArticleMarketing company 2020 and 2020 Consulting rebrand to Jaywing
2020 and 2020 Consulting have announced that both brands will be consolidating under the name of Jaywing. The unified brand aims to bring together brand, digital, CRM, search, and social analysis as...
View ArticleDownload your copy of The Drum's Design 100 report
Subscribers can download a copy of The Drum's Design 100, published online today. The Drum has published its Design 100 report for 2013, providing a comprehensive guide to the UK design industry. The...
View ArticleKopparberg retains Manifest London for UK PR and social media
Swedish cider brand Kopparberg has retained Manifest London to handle its PR and social media for the UK, following a competitive pitch process. Following the appointment, the agency will be involved...
View ArticleViral Video Chart: Twitter turns seven and Tiger Woods kicks ass
Twitter marks its seventh anniversary and Tiger Woods fights off thieves in the entertaining new entries in this week's Viral Video Chart. Once again though it is Pepsi Max that takes the top spot as...
View ArticleFacebook announces updates to Mobile Apps Install Ads platform
Facebook has revealed two new updates to it Mobile Apps Install Ads platform in order to make it easier for marketers and developers to create and tailor these types of ads. First introduced in...
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