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Lily Cole set to launch an “altruistic social network” encouraging people to...
Supermodel Lily Cole is preparing to launch what has been described as an “altruistic social network”, which will encourage people to “gift” skills and services. The site has been called...
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Outcome of Animal Defenders International banned ad appeal could change the...
The result of Animal Defenders International’s appeal against a banned TV campaign, which highlighted the conditions of caged primates, could result in a lift of Britain’s ban on political...
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Boston Marathon sponsor Adidas launches ‘Boston Stands as One’ T-shirts
Adidas, an official sponsor of the Boston Marathon, has launched a T-shirt to support Bostonians affected by the bombings which took place on Monday. 100 per cent of the profits from sales of the...
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Ad of the Day: Axe - Stairs
Lynx has made it clear that nothing beats an astronaut - ever. So where do you take the campaign from there? There's only one answer: you, shower-gel-using-man, become the astronaut himself. This...
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Bobby Moore Fund uses gender recognition ads to target men at risk of bowel...
The Bobby Moore Fund and Cancer Research UK have launched a new outdoor advertising campaign which has been able to specifically target men at risk of bowel cancer using digital face recognition...
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Yahoo! continues with streamlining mission and announces closure of several...
Yahoo! has continued on its mission to streamline its focus and services by axing another batch of its products. From 31 May, Upcoming, Yahoo! Deals, Yahoo! SMS Alerts, Yahoo! Kids, and the Yahoo!...
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Virgin preparing to launch mobile service for business users
Virgin is looking to launch a mobile phone service aimed at business users, according to reports. Tony Grace, chief operating officer of Virgin Media Business, said Virgin currently offers business...
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Evian’s dancing babies are back! Evian unveils new spot created by BETC Paris
The nation’s favourite dancing babies are back in a new ad for Evian, created by BETC Paris. The ad, entitled ‘Baby & Me’, rolled out on the brand’s Facebook and YouTube pages earlier this week,...
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Paris Brown escapes sanction over racist & homophobic tweets
Paris Brown, Britain’s first Youth Crime Commissioner, has escaped formal sanction over a series of racist and homophobic tweets posted on Twitter prior to her appointment. Kent Police appointed the...
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Trinity Mirror’s pension deficit balloons to £300m
Trinity Mirror has been hit by a marked deterioration in its pension deficit after bosses elected to reduce contributions in order to pay down debts. In a move backed by the Pensions Regulator the...
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British Heart Foundation urges public to fight back against heart disease
The British Heart Foundation has unveiled its latest ad with Grey London, which features the moment Fabrice Muamba collapsed on a football pitch. The ad, which looks to persuade the public to fight...
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Samsung and Boots to share their insight at Influential Brands event
Leading figures in customer insights from Samsung and Boots have been announced among the speakers for Ipsos MORI's forthcoming influential brands event. Richard Bates, European consumer and market...
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Moneysupermarket’s digital chief Andy Mihalop joins MediaCom to head biddable...
MediaCom UK has appointed Moneysupermarket’s head of digital Andy Mihalop to the newly formed role of head of biddable media. In his new role Mihaop will oversee search and programmatic buying across...
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Cyber security experts urge Cameron to ditch Communications Data Bill
Prime Minister David Cameron has been urged to drop proposed plans to grant the security services new powers to intercept emails, web visits and social media posts – on the basis of civil liberties,...
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BrandAlley unveils first major ad campaign since buy-out
Online retailer BrandAlley has unveiled ‘Alice All Grown Up’, its first major ad campaign since its buy-out in January of this year. The new advertising campaign, which launches in print and online...
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Co-Operative appoint Holler as new social media agency
The Co-Operative Group has named Holler as winner of a competitive five-way pitch for its social media business. Holler’s appointment is being heralded as the beginning of a fresh digital push for the...
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Miele appoints Kindred for PR push
German appliance manufacturer Miele has appointed Kindred to support its B2B PR activities in the UK as part of efforts to drive growth. Miele is actively promoting Miele Professional, its medical and...
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Ex-Amazon chief scientist calls on retailers to adopt a data mindset
Amazon’s former chief scientist has issued a call for brands and retailers should shift to a data mindset in order to inform their decision making and boost profits in a new white paper – The Dawn of...
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Barclays research finds 41% of online businesses in UK can't track repeat...
Barclays has published fresh research into the state of UK online businesses, finding that 41 per cent of them are unable to track repeat buying and browsing on their websites. This has prompted the...
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Swizzels Matlow selects The Market Family for Fruity Pops rebrand
Swizzels Matlow has appointed The Market Family to redesign kids lollipop brand Fruity Pops. The Trafford Park-based agency has been tasked with creating a new vibrant and contemporary look for the...
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