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Attorney general calls on police to confirm names of those arrested
Attorney general Dominic Grieve has called on police to confirm the identities of arrested suspects if the media has already done so, saying that such a policy ‘makes sense’. At present a confused...
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‘Two-in-one’ laptops to make tablets obsolete
A new generation of ‘two-in-one’ laptops is set to make tablets obsolete, according to Intel. Tom Kilroy, executive vice-president of the chipmaker, said he believed PCs still have a future in the...
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Google+ overtakes Twitter to become second biggest US social network
Google+ has achieved attained a significant milestone in the US after it opened up a 10 per cent lead over the micro blogging service amongst both men and women with personal social media accounts....
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The Co-operative launches first legal services ad campaign
The Co-operative has launched its first advertising campaign for its legal services, 'Voice of Law'. The campaign was created by Leo Burnett and will include TV, radio, social media and press...
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Betfred rolls out TV campaign to promote live casino offering
Betfred has announced the launch of a TV ad campaign to promote its Live Casino offering on web and mobile. Head of casino for Betfred.com, Aaron O’Sullivan, said: “2012 was an award-winning year for...
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BBC Online clock branded ‘inaccurate and misleading’
A figurative clock face displayed by BBC Online has been branded ‘inaccurate and misleading’ by the BBC Trust after the body agreed with a complaint that it merely reproduced the time on the user’s...
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Tulisa’s £1m endorsement deals could unravel in wake of drugs scandal
Former X Factor golden girl Tulisa is facing the loss of her lucrative contracts with Bank Clothing and JD sports following allegations that she fixed an £800 cocaine deal. Bank confirmed in a...
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The British Council appoints Tug to help develop its social media brand...
The British Council has appointed Tug to develop its social media strategy as it aims to promote cultural and educational relationships between the United Kingdom and abroad. Tug has been tasked with...
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Heinz Salad Cream looks to attract younger audience with ‘Bring on the Zing’...
Heinz Salad Cream is looking to promote the product to a younger audience with a new £2m ‘Bring on the Zing’ marketing campaign. The campaign, which will focus on social media, will also include...
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Deputy PM Nick Clegg pledges to tackle "big problem" creative industry class...
A campaign has been launched by the UK government in conjunction with the creative industries to open up access to jobs in the creative industries for people from less privileged backgrounds. The...
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Former News of the World editor Rebekah Brooks pleads not guilty to phone...
Former News of the World editor Rebekah Brooks has pleaded not guilty to phone hacking charges at a Southwark crown court hearing. The charges related to phone hacking, unlawful payments to public...
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Vote for the best piece of work in our Creative Round-Up: Winners to be...
The Drum, in association with Synergist, brings you a round-up of some of the latest interesting creative work. Every fortnight The Drum, in association with Synergist, publishes a selection of new...
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Zynga whistleblower takes to Reddit following mass sacking to reveal its...
A Zynga employee who was sacked with 520 others took to Reddit last night to answer questions on his former employer. The Reddit user's initial message explained that he was in a creative position...
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Marketing Weak PR Weak: Social mobility tsar James Caan denounces nepotism......
As regular readers will know, The Drum's Marketing Weak award is usually bestowed upon a bad ad from the last seven days, but this week we couldn't resist casting our eyes (and our weak puns at the...
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The Lazy Camper turns to Faith PR to develop communications strategy
Jacob Hill’s festival kits company The Lazy Camper has appointed Faith PR to develop the brand and produce and implement a strategy to develop recognition of the company in the UK’s leisure market....
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66% of British students said they would be worried they were being recorded...
Two thirds (66 per cent) of British students say that they would be worried that Google Glass users would be recording them, while 51 per cent think wearers might not pay so much attention to their...
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The Guardian delivers best mobile news while Daily Mail and The Times fall...
The Guardian has topped the chart for delivering the best mobile news experience, according to a report from EpiServer. The study scored the performance of 12 UK news publishers and compiled a top 10...
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Brands re-allocating TV and display advertising spend to online video,...
A worldwide study by Be On has revealed the majority of online video spend now comes from budgets previously allocated for TV and display advertising with 78 per cent of European respondents saying...
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Ad of the Day: Virgin Rail - Fly
Deliciously lush ad with beautiful production values, that feels like it could have been inspired by Mad Men. To Dean Martin's Volare, a Pete Campbell lookalike (with slightly more rebellious hair)...
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Jodie Stranger joins Starcom MediaVest in executive role following series of...
Starcom MediaVest has announced the appointment of Jodie Stranger to the role of executive director of global network clients operations for the EMEA region. In this newly created role, Stranger has...
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