Former Guardian News and Media business director of mobile Steve Wing joins...
CBS Interactive UK, the online content network for information and entertainment, has announced the appointment of Steve Wing as head of consumer. In his new role Wing will be tasked with ensuring the...
View ArticleMAN Truck & Bus to work with Connect for UK marketing strategy
International supplier of commercial vehicles and transport solutions MAN Truck & Bus UK has appointed Connect Advertising and Marketing as its strategic marketing planner. The midlands-based...
View ArticleUnfortunate Blacks Outdoor ad sends out the wrong message
Here’s a good reminder to advertisers to ensure that your copy matches up with your art direction. An eagle-eyed reader in Coventry has sent us this image of a billboard ad for the outdoor chain...
View ArticleOutfit7's Talking Tom beams into the Star Trek universe in a deal with CBS...
Outfit7, the company behind the popular network of Talking Friends apps, has teamed with CBS Consumer Products to bring together its series Star Trek: The Next Generation with the pop culture brand....
View ArticleUK's 'Queen of cheese' Debbie Stewart joins PCD as business development director
Digital and direct marketing agency PCD has appointed Debbie Stewart, the UK’s ‘Queen of cheese’, as business development director. With a wealth of experience in the dairy and cheese sector Stewart...
View ArticleDomino's Pizza to host a worldwide pizza party offering 50% off for Facebook...
Pizza delivery expert Domino’s Pizza is to celebrate its worldwide presence by throwing a global pizza party tomorrow (Thursday 6 December). Customers in 52 countries, including the UK, will be able...
View ArticleWaitrose 2012 Christmas ad is "painfully transparent" according to Fold 7's...
Behind the windows of this very special Drum adVENT Calendar you’ll find a different member of the creative industry venting their feelings on a Christmas ad, or ads, they love or loathe. Today it’s...
View ArticleNewspaper editors agree Leveson concessions
Britain’s national newspaper editors have reached agreement on a suite of concessions to allow formation of a beefed up press regulator following urgent negotiations. It will see creation of an...
View ArticleLeo Burnett appoints Josh Bullmore as head of planning
Marketing agency Leo Burnett has announced the promotion of Josh Bullmore to head of planning for the UK group, augmenting his existing responsibility for Comms planning across the group.. Bullmore...
View ArticleCoca Cola launches designated driver campaign
Coca Cola has today re-launched its designated driver campaign as the Christmas run-up gathers steam, rewarding responsible drivers with free drink over the holiday period. It is the fifth year of a...
View ArticleTwelve UK cities chosen for £50m superfast broadband push
A dozen cities from across the UK have been chosen by Culture Secretary Maria Miller to share in a £50m funding pot to boost superfast broadband and Wi-Fi access. Aberdeen, Brighton, Cambridge,...
View ArticleThe Drum backs James Arthur to win this weekend's X Factor final and here's...
As you may or may not know this weekend marks the final of ITV’s The X Factor, and battling it out to be crowned 2012's winner in the all-boys final is Jahmene Douglas, Christopher Maloney and,...
View ArticleIAB survey highlights effectiveness of large online ad formats
The Internet Advertising Bureau has today published fresh research highlighting the clout of large online ad formats in the digital world. Working in partnership with research agency Gfk the online...
View ArticleAd of the Day: Harvey Nichols - Same Dress Nightmare
The terror of discovering that a woman is wearing the same dress provides the basis of this year's Harvey Nichols Christmas ad. Viscous stares become ever more violent as two women confront one...
View ArticleInstagram scraps Twitter feed support in favour of Facebook
Photo sharing website Instagram has announced that it will no longer support a feature which allows users to display their pictures in their Twitter feed, a move which restricts such capability to its...
View ArticleTinopolis acquires independent production company Firecracker
Independent TV production and distribution company Tinopolis has announced the acquisition of Firecracker Films Limited (Firecracker). The takeover of the factual and factual entertainment programme...
View ArticleIPA criticise Middleton family Party Pieces website for exploiting royal...
Party Pieces, the company owned by Kate Middleton’s family, may have gone too far in apparently exploiting the royal pregnancy – according to the industry body for advertisers. In what seemed to be an...
View ArticleLogistik Group to produce and promote Sir Cliff Richard Midsummer Nights,...
Sir Cliff Richard O.B.E’s Midsummer Nights – Still Reelin’ and A-Rockin’ tour next year will be delivered by communication and experiential agency Logistik Group. The agency has been tasked with...
View ArticleNUJ speak of ‘grave disappointment’ over riot judgement
The Irish secretary of the national Union of Journalists has expressed ‘grave disappointment’ over a court’s decision to order journalists to hand over footage of a Belfast riot which took place last...
View ArticleYouTube names Honda's 'Spark' as most popular video ad of 2012
A top 10 list of the most popular video ads of 2012 has been published by YouTube, as defined by those ads uploaded to the video sharing site at some point over the year and garnering the greatest...
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