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Viral Video Chart: Tomorrowland movie beats Britney Spears dancing Gangnam...
The official movie of the Tomorrowland dance festival in Belgium has topped this week's Viral Chart after receiving a massive 200,000 social media shares in just two days. The festival played host to...
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Former DraftFCB creative director joins mobile agency Sponge
Former DraftFCB creative director Matthew Maxwell has joined mobile marketing agency Sponge in the same role. Maxwell was creative director at DraftFCB for just over a year before leaving in June and...
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Volkswagen outdoor campaign asks passersby to kiss
Volkswagen is launching its latest Golf with a giant outdoor campaign that asks passersby: "If you could only kiss one person in your life, who would it be?” The huge interactive installation in...
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The Daily Sketch: iPhone 5 shows off its sexy body
The sleek and tall new iPhone leaves the older model in its shade in today's Daily Sketch from Colin W Thompson. Permalink | Comments (1)
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Tesco Bank launches new TV campaign for car insurance
Tesco Bank has launched a new ad campaign for its Car Insurance, developed by Tesco Bank’s agency WDMP. The 30-second ad is the first television campaign from Tesco Bank in 12 months and has aimed to...
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Tourism Australia hopes to woo Brits with ad campaign
Tourism Australia is hoping to tempt Brits down under with its latest ad campaign. 'There's nothing like Australia' debuts on UK screens on Monday 17 September and will be supported by online, mobile...
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Just Eat launches new £5m campaign
Online takeaway service Just Eat is launching a £5m campaign to unveil its new brand positioning: 'Don't Cook, Just Eat'. The TV ad campaign, which launches on ITV on Saturday, encourages people to...
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The Scottish Sun fails to run cover apology for Hillsborough Disaster story
On the day that News International daily tabloid The Sun chose to appear contrite and issue an apology for it's coverage of the Hillsborough disaster in 1989, it's Scottish counterpart has decided...
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Observer to launch iPad edition
The Observer, stablemate of the guardian, is to become available as an iPad edition from this Sunday in a newly renamed Guardian and Observer iPad edition. This bolsters the existing app, which...
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French mag Closer publishes topless photos of Kate Middleton
A French magazine has published a series of blurry images of Kate Middleton, the Duchess of Cambridge, whilst sunbathing topless at a French chateau. The snaps were taken illicitly by a French...
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eBay implements brand refresh with new logo
Online marketplace eBay has given its brand a fresh look with the introduction of a new logo to better symbolise the firm. The new look will be rolled out across all eBay channel this autumn and is...
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Richard Desmond threatens legal action over press self-regulation
Richard Desmond, proprietor of the Daily Express and Daily Star, has thrown a cat amongst the pigeons by threatening to launch a legal challenge against industry moves to force him to join a new...
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UK newspaper market suffers 20% decline between 2007-09
An OECD report into the international newspaper market has named the UK as the second worst performing market between 2007 and 2009 – beaten only by the US. In that time the UK industry suffered a...
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Download your copy of The Drum: 14 September
Subscribers can download a copy of the latest issue of The Drum magazine here. In this issue, The Drum catches up with founding father of the web and inductee to the Digital Hall of Fame, Sir Tim...
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Sir Tim Berners-Lee hopes peace will be the lasting legacy of the World Wide Web
Sir Tim Berners-Lee, the founder of the World Wide Web, has told The Drum that he hopes a more peaceful society will be the lasting legacy of his invention. In a wide-ranging interview, the...
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iPhone 5 early adopters commence Apple vigil
Two iPhone fans eager to get their mitts on the latest version of the device have set up camp outside Apple’s Regent Street store, a week before the handset is released. George Horne and Richard...
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Autoglass launches video to celebrate 40 years in business
Autoglass, the vehicle glass repair and replacement company, is celebrating its 40th birthday with the launch of a stop-motion video highlighting 40 years of automotive innovation. The video was...
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American Airlines' director of mobile apps talks data, simplicity and elegant...
Ahead of his keynote speech at ad:tech London next week, The Drum catches up with the man heading the small but mighty American Airlines mobile apps team, Phillip Easter. Staying ahead of the...
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Can place branding save our struggling town centres?
Creating a differentiating place brand has never been more important, says Scott McCubbin of Uniform. At this week’s British Consortium of Shopping Centres Conference, Mary Portas painted a pretty...
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Orange and AppNexus partner on Ad Exchange
Telecommunications giant Orange has announced it is to partner with AppNexus, the real-time advertising technology provider, to augment the Orange Ad Market. Stephanie Hospital, executive vice...
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