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Google commences Street View v.2
Google’s fleet of camera cars have begun racking up mileage again after they were dispatched to film Britain’s streets, again, this time updating old footage and broadening their coverage to include...
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TBG launches ‘Calendar Live’ and SXSW trend tracking apps using Twitter’s Ad API
Social media company TBG has announced the launch of ‘Calendar Live’, its first app built using Twitter’s Ad API in order to offer multiple layers of functionality to its client based. With Nielsen...
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The Drum Marketing Awards 2013 finalists revealed
A host of major brands including the BBC, Samsung and British Airways have made the shortlist of finalists for The Drum Marketing Awards. HM Government Partners and Samsung will duke it out for the...
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Former protégé claims Lord Sugar admitted he only presents Apprentice ‘for PR...
Lord Sugar has been dragged into a bitter courtroom battle with one of his former protégés who is suing for constructive dismissal after losing a £100k job with the businessman. Stella English, winner...
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Recommended Agency Register unveils finalists for 2013 Awards
The Recommended Agency Register (RAR) has announced the finalists for the 2013 RAR Awards, with Elmwood, dotAgency, The Specialist Works, Wax Communications and RPM amongst those on the shortlists....
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Pitch it to Michon to win £15,000 worth of design and marketing and help...
Michon has launched a business competition offering a prize worth £15,000 of free design and marketing as part of its 30th anniversary celebrations. Pitch it to Michon is designed to lend a helping...
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TfL, Lloyds and News International London 2012 campaigns amongst winners at...
The Chartered Institute of Marketing (CIM) held its Marketing Excellence Awards last night, with M&C Saatchi, being named the Marketing Team of the Year on behalf of Olympic Delivery...
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Sky Sports and Professional Darts Corporation sign new five-year broadcast deal
Sky Sports has agreed a new five-year broadcast deal with the Professional Darts Corporation (PDC), taking the partnership between the two into a 25th year. Under the deal Sky Sports viewers will have...
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We Love appoints Blair Jarvis as creative director
We Love has announced the appointment of Blair Jarvis – who has previously worked at agencies such as M&C Saatchi, WCRS and AKQA - as creative director. Jarvis is set to join the digital agency...
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Vegetarian Society unveils ‘100% free of horsemeat’ campaign
The Vegetarian Society has today launched a digital campaign playing on the horsemeat scandal, featuring a young girl hugging a horse with the strapline ‘what’s for tea, mum?’ The image then changes...
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The Collective to crown 'Cow of the Year' in special beauty pageant for cows
Gourmet yoghurt brand The Collective is looking for a beauty queen with a fetching face, long lashes and a sweet temperament to take away star prize at a very special beauty pageant…for cows. The...
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Betfred set to launch TV channel for Cheltenham Festival
Betfred has announced that it is to launch its own TV channel, ready for Cheltenham Festival, created by SIS. The channel will be aired in Betfred’s 1365 shops nationwide, and will include interviews...
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AOP calls for standardised metrics for viewable ad impressions
The Association of Online Publishers (AOP) Commercial Group is calling for premium publishers to come together to establish a common metric for viewable ad impressions to boost overall ad transparency...
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Viral Video Chart: Three's dancing pony moonwalks its way to the top
Mobile brand Three has moonwalked its way to the top of the Viral Video Chart with its surreal new ad showing a pony dancing to Fleetwood Mac. Three's #DancePonyDance video has proved enormously...
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We Are Social appoints Jerome Courtial strategy chief
We Are Social has appointed Jerome Courtial as head of strategy with a remit to manage clients including Heinz, Expedia and Heineken. Formerly head of strategy for Saint Courtial will be responsible...
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Emeli Sandé stars in £7.3 million through-the-line advertising campaign for...
Multi-Brit award winner Emeli Sandé has signed on to be the new face of O2’s music app O2 Tracks as part of a £7.3 million through-the-line advertising campaign. Sandé will now star in a TV ad for the...
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WCRS wins £5 million Westons Cider account
Westons Cider has selected WCRS as its new creative agency as part of a £5 million investment to support its range of ciders. WCRS won the account following a competitive pitch against Enter, Fallon...
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Guardian to overhaul Brand Partnerships business to meet advertiser demand...
Guardian News & Media (GNM) is relaunching its Brand Partnerships business to meet increased advertiser demand for more bespoke branded content campaigns that drive further integration with the...
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Robot Food creates brand packaging and corporate identity for FRANK* snack bars
The Frank Food Company has unveiled a range of healthy and ‘Free From’ snack bars, made from 100 per cent natural ingredients. FRANK* bars were developed by former Everton premiership footballer Neil...
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Virgin Trains set to unveil new integrated campaign with Elvis
Virgin Trains is set to unveil a new integrated campaign on Monday, created by Elvis, which will aim to persuade the public to ‘Fly Virgin Trains’ in order to get to their destination quicker. Set to...
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