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Girl Guides join ‘No More Page 3’ Facebook campaign
The Girl Guides have become the latest group to support a campaign seeking to abolish the practice of picturing topless women on the third page of certain tabloid. Girlguiding UK took the step in a...
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Lady Thatcher's death - the newspaper front pages
As the UK comes to terms the death of one of its most divisive and influential political figures, Lady Thatcher, the newspapers have the task of reporting on her demise, without alienating their...
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Is Thatcher Dead Yet? authors face death threats
The authors of a website explicitly set up to celebrate the death of Margaret Thatcher have been on the receiving end of some unsavoury sentiments themselves after their work drew a torrent of abuse...
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Doctor launches £200k libel claim against Kelvin MacKenzie’s Daily Mail column
Combative journalist Kelvin MacKenzie is facing a fresh battle just a day after being ditched as a columnist for the Telegraph after becoming embroiled in a fresh libel claim. Dr Antonio Serrano, an...
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Ofcom rebukes BBC over footage of young girl retching
Media regulator Ofcom has rebuked the BBC over an episode of Dick and Dom’s Hoopla! In which footage of a young girl retching was aired following an eating contest. TV cameras were trained on the 11...
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Marketing push accompanies Uniflix relaunch
Construction brand Uniflix is embarking on a marketing push devised by One Marketing Communications following its relaunch. The burst of activity follows the acquisition of the plastic fixtures...
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McVitie's and TerraCycle launch ‘The Biscuit Wrapper Roundup Collection Contest’
McVitie’s and recycling experts TerraCycle have joined forces to launch ‘The Biscuit Wrapper Roundup Collection Contest’, encouraging people to collect and save biscuit wrappers in order to win a...
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New Rice Krispies Squares campaign introduces man who has made sculpture out...
Kellogg’s has unveiled a new campaign with Leo Burnett, telling the fascinating story of shopkeeper Ali from Doncaster, who unveils a sculpture he has lovingly built entirely from Rice Krispies...
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Association of Online Publishers research reports a positive outlook for 2013...
Digital media owners expect to continue to increase staff numbers throughout 2013, with developers and analysts now topping the recruitment priority list ahead of ad sales for the first time,...
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Maxxium UK works with The Leith Agency to launch Sourz Mango to on and off...
Maxxium UK has unveiled a fully integrated campaign to celebrate the launch of Sourz Mango, the latest permanent addition to the Sourz family. The ‘Unforgettable Summerz with Sourz’ initiative...
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Beefeater gin releases 2013 limited edition bottle design 'My London' from...
Beefeater gin has unveiled a limited edition bottle design that uses photographs submitted by Londoners to encapsulate the concept ‘My London’. Created by Coley Porter Bell, the design was developed...
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Google to focus on simplifying RTB message to advertisers to drive mainstream...
Google is planning to drive education of the value of real-time bidding (RTB) to advertisers by stripping out the complexity to drive mainstream take-up. The internet giant will this year turn its...
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NOW: Pensions announces England Hockey sponsorship deal
NOW: Pensions has been revealed as the principal partner of Great Britain and England men’s hockey, as part of a four year sponsorship deal. The auto-enrolment pension providers will be fully...
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"We’ll see digital at the heart of our brand activations" reveals SABMiller...
SABMiller Europe’s head of digital enablement Gavin Marshall discusses the company’s use of digital marketing, the Big Data issue and how mobile/tablet strategies differ on an international basis...
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"Ding Dong The Witch Is Dead" races up UK download charts after the death of...
Wizard of Oz song "Ding Dong The Witch Is Dead" looks set to reach number one in the UK download charts after racing to number three on Amazon in the 24 hours after the death of Margaret Thatcher. The...
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Heck sausages partners with Elmwood on new brand launch
Sausage makers Debbie and Andrew Keeble have engaged Elmwood to create the brand story, brand marque, tone of voice, packaging and website for new sausage brand Heck. Elmwood worked closely with...
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Tributes paid to Lady Thatcher by WPP CEO Sir Martin Sorrel, Kevin Roberts,...
Following the death of former Conservative Prime Minister Lady Margaret Thatcher, some of the biggest names in media and marketing have stepped forward to pay tribute to the controversial British...
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Nissan launches social campaign with Johnny Herbert to get public to help...
Nissan is today launching a social media-led project called Nismo #Jukeride, which will see Nissan and motorsport fans invited to contribute ideas for the creation of the car via social media. The...
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The Drum daily jobs round-up: Portland Communications, TBWA Manchester, DC...
A digital account manager job is available with Portland Communications in London. The communications and public affairs consultancy has a client list including Google, McDonald's, Apple, Tesco and...
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The Gruffalo content creators Magic Light Pictures appoints PR Firm Franklin Rae
Magic Light Pictures, makers of broadcast adaptions The Gruffalo, Gruffalo's Child and Room on the Broom has taken on PR firm Franklin Rae to build the brand throughout the UK and America. The...
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