BBC appoints James Harding as director for BBC news and current affairs
The BBC has announced the appointment of James Harding, former editor of The Times, as its new director for BBC news and current affairs. Harding, who left The Times last year, replaces Helen Boaden...
View ArticleTimes Media wrest control of BDFM from Pearson
Publishing group Pearson has agreed terms with Times Media Group of South Africa for the sale of its 50% stake in their publishing joint venture, BDFM, for an undisclosed sum. The Financial Times...
View ArticleTraining Partnership between The Drum and Atmosphere on digital business...
The digital transformation has transcended industries and almost every part of them, leaving many businesses in need of help and guidance on how to respond to the revolution and optimise their...
View ArticleFacebook COO Sheryl Sandberg mounts UK charm offensive
Facebook COO Sheryl Sandberg has arrived in the UK on the back of the social network’s recent launch of its new ‘Home’ product to evangelise about the platforms attributes. This has seen a burst of...
View ArticleRise of High Street ‘show rooms’ foretold in new research
Fresh research conducted by Rakuten for the Internet Retailing Expo has found that one in four delegates expect High Street shops to morph into something more akin to showrooms over the next 12...
View ArticleBetfred founders back marketing services start-up
Fred and Peter Done, the founders and owners of Betfred and Peninsula Business Services, have announced that they are backing Active Win Media Ltd, a Manchester-based start-up which provides marketing...
View ArticleThe Guardian and EE partnership brings launch of GuardianWitness...
The Guardian has partnered with UK 4G mobile network EE to launch GuardianWitness, a user-generated content platform which will "champion open journalism", it was revealed on Tuesday. Marketing agency...
View ArticleAudi teams with Disney to promote launch of Iron Man 3
Audi has teamed with Disney to launch an integrated campaign to promote Iron Man 3, the Marvel film which is set to launch next Thursday, 25 April. This is the first time Marvel and Audi have...
View ArticleHalfords appoints Gratterpalm for in-store marketing strategy
Halfords has announced the appointment of Gratterpalm to handle its in-store marketing strategy, with the first campaign set to launch in May. Gratterpalm will be tasked with achieving a step change...
View ArticleScottishPower announced as sponsor of Fort William Mountain Bike World Cup
ScottishPower has been announced as the sponsor of the Fort William Mountain Bike World Cup, the first downhill stage of the 2013 UCI Mountain Bike World Cup series which goes on to visit Italy,...
View ArticleThe Drum Marketing Awards judges' top 10 tips on hiring agencies: McDonalds,...
This week sees agency and brand intermediary the Recommended Agency Register (RAR) host its annual awards, while The Drum Marketing Awards are just weeks away from being announced. The Drum took some...
View ArticleWacky Warehouse appoints The if agency for brand development
Soft play and activity centre Wacky Warehouse has announced the appointment of The if agency for brand development work, including a suite of design work. The agency will also look to create a...
View ArticleTwitter libel row reaches the High Court as Lord McAlpine sues Sally Bercow
The row over libellous tweets linking Lord McAlpine to child abuse claims reached the High Court on Tuesday as the former Tory chairman pursued Sally Bercow for damages. The House of Commons Speaker's...
View ArticleIPC Media launches 'Inspired Conversations' programme in ad proposition overhaul
IPC Media, publisher of Marie Claire, Ideal Home and NME, has launched a series of new content formats and research services as part of major overhaul to its ad proposition. The magazine publisher has...
View ArticleAction on Depression looks to raise awareness with ‘never judge a book’ campaign
Action on Depression is looking to promote that this is National Depression Awareness Week by unveiling a campaign entitled ‘Never Judge a Book…’ The campaign was designed by John Hamlin, with...
View ArticleThe Drum daily jobs round-up: Vodafone, Canon Europe, IRISS, Havas Lynx, Become
Vodafone is looking for a senior copywriter for a role based in Newbury for a salary of £39,000-£46,000. Responsibilities will cover the quality, consistency and effectiveness of all online content,...
View ArticleGov.uk named Design of the Year
The government’s new one-stop-shop web portal for all services and functions has been named Design of the Year by the Design Museum. Designed in-house by the government’s own digital service the...
View ArticleISBA/IPA introduce online brand safety scheme
The ISBA and the IPA have teamed up to launch a new online brand safety scheme amidst ongoing fallout from adverts popping up on the likes of highly offensive Facebook group pages. Designed to protect...
View ArticleSocial video report shows auto brands lost out to Budweiser at the Super Bowl
A quarterly report into the state of social video has found that the first quarter of 2013 was ‘disappointing’ for auto video advertisers, largely due to a lacklustre performance at the SuperBowl’,...
View ArticleBrother UK appoints Phil Jones as managing director
Brother UK has confirmed the appointment of Phil Jones as managing director, following his promotion last year to deputy MD. Jones said: “I’m thrilled to be given the responsibility to lead Brother in...
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