Google poised to overtake Apple as top app platform
Google is poised to overtake arch-rival Apple as the world’s most popular app platform in the coming months thanks to a surge in downloads which saw it edge to within a whisker of the iPhone giant....
View ArticleAviva launches Aviva Drive app with new ad starring Paul Whitehouse
Car insurance provider Aviva has mounted a new advertising campaign to promote its new Aviva Drive app, which calculates how much someone should pay based on how well they drive. Designed to save...
View ArticleChurchill Insurance to sponsor ITV’s Animal Heroes
Churchill Insurance has been announced as the sponsor of Animal Heroes, a three-part ITV show set to launch on 4 June. The integrated package includes broadcast and online and was negotiated by ITV...
View ArticleHeineken abandons a guy on an Alaskan glacier as part of new campaign
Could you survive with nothing more than a giant life ring, a tuxedo and a plane ticket atop a glacier in rural Alaska? This is the question Heineken is asking as part of its latest initiative,...
View ArticleMindshare UK appoints VCCP Partnership’s Jed Hallam as head of social strategy
Mindshare UK has today announced the appointment of Jed Hallam as its head of social strategy. Hallam, who joins from the role of social director at VCCP Partnership, has authored The Social Media...
View ArticleBauer Media lends its support to British Gas 'Swim Britain' initiative
Bauer Media has joined forces with British Gas to help promote swimming initiative – Swim Britain. Running from Monday 3 June until Sunday 13 October, Swim Britain follows research from Bauer Media’s...
View ArticleLondon City Airport unveils ‘Get Closer’ brand refresh
London City Airport (LCY) has launched a new advertising campaign on the back of a brand review which has seen new strapline, ‘Get Closer’, incorporated into the LCY logo. Explaining its meaning, Bryn...
View Article“This is not a lobbying scandal – it is a purely political scandal”: PRCA...
The Public Relations Consultants Association (PRCA) has commented on the Sunday Times expose that saw three Lords offered work by undercover journalists posing as lobbyists. The Drum reported this...
View ArticleSamsung announces sponsorship of Royal Rowing Regatta
Samsung Electronics has today announced that it is to be the sole sponsor of the Royal Rowing Regatta. The Regatta is taking place next weekend to celebrate the 60th anniversary of the Queen’s...
View ArticleAd of the Day: Visa - Don't Stop Me
This is utterly lovely. After receiving a phone call, our hero shuffles out of his house and takes advantage of every technological advance provided by Visa to equip himself for a very important...
View ArticleSmartphones have created 'Ubiquitous Shoppers' according to Savvy Media research
Over half (57 per cent) of smartphone owners have bought products using their handset with almost all (93 per cent) of smartphone owners accessing the internet via their phones, according to research...
View ArticleNikon Europe refreshes web design to better reflect 'I AM Nikon' brand...
Nikon Europe has revealed its new redesigned website which aims to deliver user-friendly product navigation and visuals for consumers to better understand the Nikon brand. According to interactive...
View ArticleDigital agencies - here's your chance to be part of a momentous event for the...
Digital agencies, save this date. On 10 October we want you to take part in BIMA D-Day, an important initiative that - with your backing - can help steer the industry away from an impending talent...
View ArticleMr B & Friends appoints Peter Gandolfi as chairman
Mr B & Friends has today announced that Peter Gandolfi is joining the agency in the non-executive role of chairman. Gandolfi, who worked at Nationwide Building Society for ten years in the roles...
View ArticleJohn McCririck launches £3m age discrimination claim against Channel 4
Ex-Channel 4 racing presenter John McCririck has launched a £3m age discrimination claim against his former employers after he was ditched in favour of Clare Balding last year. The wild haired 73...
View ArticleTrinity Mirror sets up new division for Sunday titles led by Sue Douglas and...
Trinity Mirror has announced its latest restructure having appointed former Sunday Express editor Sue Douglas as publishing director and ITV’s former managing director of brand and commercial, Rupert...
View ArticleUp to 80 parliamentary passes could be revoked as lobbying scandal rumbles on
On-going fallout from the lobbying scandal which broke over parliament at the weekend has seen the speaker of the House of Commons threaten to revoke 80 parliamentary passes. The prized passes grant...
View ArticleIsraeli soldiers disciplined over revealing Facebook photos
A group of female Israeli soldiers have been disciplined by commanders after a series of raunchy photographs of themselves posing in their underwear and military helmets began circulating on Facebook....
View ArticleVery.co.uk teams with Maverick Television to grow YouTube presence
Online department store Very.co.uk has teamed with Maverick Television and beauty expert Tanya Burr, fashion blogger Zoella makeup artists Pixiwoo in order to boost its YouTube presence. The...
View ArticleHeinz FIVE Beanz offers users the chance to create their own Beanie through...
Heinz FIVE Beanz has unveiled a Facebook competition with We Are Social, giving fans the chance to design and win their very own ‘Beanie’ look-a-like. The campaign sees consumers like the page and...
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