anCnoc Highland Single Malt Scotch Whisky looks to show drinkers it gives a...
anCnoc Highland Single Malt Scotch Whisky is asking whisky fans to tweet a picture of how they enjoy a dram for the chance to win a trip to New York. On Monday 17 June, consumers are asked to tweet a...
View Article#FBrape campaign: What does it mean for Facebook and what can brands take...
The Drum takes a look at what Facebook and online advertisers should take from the recent #FBrape campaign, which saw Facebook advertisers criticised for having ads placed alongside offensive content....
View ArticleYO! Sushi launches YO! Burger UK marketing campaign
Japanese brand YO! Sushi has launched a 'Taste the Future' marketing campaign across TV, press, PR, experiential and social media to promote its new YO! Burger product in the UK. The campaign was...
View ArticleBDO LLP appoints Lansons Communications to handle PR for its Financial...
BDO LLP, the accountancy and business advisory firm, has appointed Lansons Communications to run the PR programme for its financial services sector on a retained basis. Following the competitive pitch...
View ArticleReact unveils poignant fund-raising 48-sheet poster creative by Pulse
Children's charity React has worked with Pulse to create a fund-raising 48-sheet poster that aims to encourage the pubic to donate via instant text giving. Set to break in London on Saturday 8 June,...
View ArticleBadoit hosts a picnic restaurant event devised by Danone and Havas Worldwide
Badoit, the sparkling mineral water company, is hosting a picnic restaurant serving food created by Michelin star chef Thierry Marx. The Soho Square event, which is free of charge, was devised by...
View ArticleStrongbow team with Tough Mudder as part of EARN IT strategy
Strongbow is set to sponsor Tough Mudder, the masters of hardcore obstacle courses, this weekend as part of its new ‘EARN IT’ strategy created by RPM. The new strategy is designed to target broader...
View ArticleSpanish wine brand Freixenet appoints Cirkle to handle PR
Freixenet, the sparkling Spanish wine brand, has appointed Cirkle to handle its B2B communications following a competitive pitch. Cirkle’s has been tasked with establishing Freixenet as a credible...
View ArticleInfographic: Shoppers spend three times more on Mother’s Day than Father’s Day
Mother’s Day fuels consumer spending up to three times higher than Father’s Day, according to a global shopping trends infographic released today by Rakuten. Rakuten found that while the official...
View ArticleThe Pig Idea unveils identity and website with BuroCreative
Branding and design agency BuroCreative has developed the name, identity and website for The Pig Idea, a campaign which aims to put food waste back on the menu for British pigs and lobby to change...
View ArticleGroup behind Metal Hammer and Classic Rock get set for TeamRock Radio launch...
New rock radio station TeamRock Radio is gearing up for a launch to coincide with the end of the Download Festival on 16 June, kicking off the channel at two minutes to midnight by playing the classic...
View ArticleFancy a pint? The Union's TV ad for McEwan's Red holds poll position in The...
Storming ahead in this fortnight's Creative Round-Up in association with Synergy is The Union's new campaign for McEwan's Red, seems like this glorious weather has got The Drum readers in the mood for...
View Articleintu unveils new corporate website with Radley Yeldar
Shopping centre brand intu, previously known as Capital Shopping Centres, has unveiled a new website with Radley Yeldar. Radley Yeldar was briefed that the key objective was to tell the intu brand and...
View ArticleJersey Post unveils amazing special edition Superman stamps created by True...
The Jersey Post has revealed a set of Super Stamps ahead of the release of the latest Superman film, Man of Steel, which stars Henry Cavill who comes from Jersey. True North created the set of six...
View ArticleThe Queen surprises BBC News viewers with studio appearance during official...
BBC News viewers were greeted with an unusual studio visitor on Friday when the Queen appeared in the background on the live news channel behind two newsreaders. The appearance happened as the Queen...
View ArticlePeugeot launches GTi experiential campaign led by INITIALS Marketing
Peugeot is backing the UK launch of its 208 GTi model with an experiential campaign, led by INITIALS Marketing. The nine week ‘GTi is Back’ campaign marks the return of the performance GTi model to...
View ArticleResearch shows just a fifth of British workers feel they have adequate tech...
Research carried out by OnePoll has revealed that just a fifth of British workers feel they are adequately skilled to embrace digital innovations and technology in the workplace, furthering concerns...
View ArticleDell rolls out new campaign showing how NASDAQ and Caterham use its technology
Dell has launched a new campaign based on the real life stories of what companies including Caterham, T-Gen, NASDAQ and Vienna Museum are able to achieve by working with Dell’s technology. Developed...
View ArticleMichelin launches road safety awareness campaign with Vine competition
Tyre company Michelin has launched a Vine competition to increase road safety awareness for young people. Following a recent report which found young rural drivers are 44 per cent more likely to have...
View ArticleMindshare UK chairman Jed Glanvill leaves agency after 13 years
Jed Glanvill, chairman at Mindshare UK, has announced he is stepping down from the role following a 13 year career with the media agency, including seven years as UK CEO. In January Mark Creighton...
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