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Apple axes 500px app over pornographic images
Apple has pulled its popular 500px app, which has been downloaded over a million times, following customer complaints over “possible child pornography”. Apple said the app, which allows users to...
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Hilco now looking to buy Jessops brand?
Reports are beginning to surface that Hilco, which recently agreed to take on all of HMV’s debts, is in discussions with the administrators, PricewaterhouseCoopers, about acquiring the Jessops brand....
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Greggs brings in Punch Taverns Roger Whiteside as new CEO
High street baker Greggs has announced the appointment of Punch Taverns CEO Roger Whiteside as its new chief executive. Whiteside, who is already a non-executive director of the company, will take up...
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Spotify partners with Musicmetric on new music analytics service
Music streaming service Spotify has entered into a partnership with analytics service Musicmetric to enable Spotify users to access social media trends and file sharing information. Integrating...
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Codegent confirms Thin Martian acquisition deal
Digital design, UX and build agency Codegent has announced the acquisition of Thin Martian in a bid to broaden its client portfolio allowing for further expansion. The takeover will see all staff...
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Sony fined £250k over ‘serious’ Data Protection Act breach
Sony has been hit with a £250k fine after the Information Commissioners Office found the Japanese giant guilty of allowing a ‘serious breach’ of the Data Protection Act for failing to use up to date...
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News International wins right to stream Premier League highlights on mobile...
Rupert Murdoch’s News International has secured exclusive rights to stream highlights of Premier League football matches via the internet and mobile devices as part of a ruse to lure more paying...
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McDonald's head of marketing Jo Webster talks about committing to the British...
Despite the tough times and changing climate “McDonald’s has always been and continues to be committed to its position as part of the British high street,” affirms McDonald’s head of marketing Jo...
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Olympics, Top Gear and Sherlock deliver record breaking 2012 for BBC iPlayer
BBC iPlayer has notched up a record breaking 2012 with 2.32bn programme requests and 36.5bn minutes of content being uploaded to the online catch-up service. This contributed to audiences lavishing...
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72% of Brits ignore or change channel during TV ad breaks
It’s bad news for the person who created a £130,000 TV ad to propose to their other half: new research has found that 72 per cent of the UK public ignore, mute or change the channel during TV ads. The...
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Mindshare predicts dynamic pricing will become more common place as brands...
Global media agency Mindshare has predicted that companies will increasingly use dynamic pricing to reap benefits from the likes of extreme weather conditions. The recent cold snap in the UK has seen...
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Sky resists government push for it to cough up public service broadcast fees
Commercial broadcaster Sky has moved to resist efforts by the government to stem its charging of as much as £10m per year to public service broadcasters to carry their channels. Culture minister Ed...
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GlobalTrac LLC selects 1000heads for Trakdot luggage tracker launch
For the launch of its new Trakdot product GlobalTrac LLC has appointed social communications agency 1000heads to raise awareness of the product and build an online community around it. The agency will...
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The Diet Coke hunk is set to make a return for 2013
Coca-Cola has announced that the Diet Coke man is set to make a return…at 11.30am on Monday 28 January. The company has today launched a teaser campaign, in which viewers can’t see the face of the...
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Nike dominates the Viral Video Chart thanks to Cristiano Ronaldo, Rory...
Nike's massive marketing push appears to be paying off as it takes the top three spots in this week's Viral Video Chart for Brands. The brand's latest virals featuring sporting heavyweights Cristiano...
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Holland & Barrett confirms RKCR / Y&R appointment with £9m ad push
Holland & Barrett has today confirmed to The Drum that RKCR / Y&R has been appointed to handle its ad account, following a pitch process that began last April. As reported by The Drum...
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Headspace selects Weapon7 to handle digital business
Headspace has appointed digital-focused creative agency Weapon7 the account for its digital business. Following a competitive pitch against a number of US and UK agencies, Weapon7 has initially been...
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MediaDevil turns to Transport Media to run advertising campaign for...
MediaDevil has worked with Transport Media to advertise its Capacitouch soft-knit touch screen gloves across the London Underground network. Coordinated with the post-Christmas boom in technology...
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Paul Belford Ltd set to work with TBWA\London across clients' ad campaigns
TBWA\London has announced a deal which will see Paul Belford Ltd, set up by the art director Paul Belford, working with the agency on a range of campaigns for clients, including Adidas, Nissan,...
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Rebranding the rebrand: why only the simplest brands will stand out in a sea...
Advances in digital technology have had an incalculable effect on the nature of branding. The challenges involved with brand creation have increased since the digital revolution; brands now need to...
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