Clik here to view.
Stick or twist: Should Frosties ditch Tony the Tiger?
Kellogg's has been forced to deny reports that it plans to ditch long-standing Frosties mascot Tony the Tiger after 60 years. The Daily Mail yesterday claimed the character faced an 'uncertain future'...
View ArticleClik here to view.
BBC Radio 6 Music to launch new campaign devised by Karmarama this weekend
BBC Radio 6 Music is set to launch a new campaign to position the station as the place ‘where extraordinary music plays’ this weekend. Created by Karmarama, the creative hopes to capture a new...
View ArticleClik here to view.
Jameson Dublin International Film Festival unveils new promo ads from Boys...
The Jameson Dublin International Film Festival, Ireland’s top film festival taking place February 14 – 24, has launched two new adverts from Dublin-based creative agency Boys and Girls. The ads,...
View ArticleClik here to view.
Volkswagen under fire for its “racist” Super Bowl advert
Volkswagen has been criticised for its new Super Bowl advert, in which a white man spreads the joy to his work colleagues in a Jamaican accent, which he seems to have acquired due to owning a...
View ArticleClik here to view.
Super Bowl 2013: The winners and losers from big-spend advertising
Brand and customer loyalty researcher, Brand Key, has unveiled the results from its study into the ads hitting screens during this year’s Super Bowl. Conducted a week before the first game, polling a...
View ArticleClik here to view.
Art gallery sees visitor boost as artist hides £8,000 blank cheque inside
Artist, Tomas Georgeson, has left a bank cheque for £8,000 in Milton Keynes Gallery in an attempt to boost the number of its visitors. In an effort to encourage locals to go to the gallery and hunt...
View ArticleClik here to view.
Jaguar releases teaser clip for its new film project starring Damian Lewis
Jaguar has unveiled a teaser for its new film project involving Golden Globe award winner Damian Lewis, Ridley Scott Associates and Lana Del Rey.. The 12-minute short film promoting the new Jaguar...
View ArticleClik here to view.
BBC Worldwide seeks sponsorship partners for original-content YouTube...
BBC Worldwide has launched its second YouTube channel dedicated to original content as it continues its plans to build a social video ecosystem and widen its global social audience. The commercial arm...
View ArticleClik here to view.
William Hill’s online bet pays off
William Hill has posted another set of strong figures from its online business, boosting operating profits for the full year up to £330m – up from £276m the previous year. Britain’s biggest bookies...
View ArticleClik here to view.
Bjork turns to Kickstarter for cross platform Biophilia app
Idiosyncratic Icelandic pop act Bjork has announced launch of a Kickstarter fundraising campaign geared toward adapting her Biophilia iPad apps for Android and Windows 8. The singer needs to raise...
View ArticleClik here to view.
ASA rules Asda Christmas TV ad was not sexist
Supermarket chain Asda has been cleared of airing a sexist television advert over the Christmas holidays following an investigation by the ASA according to Insider Media.. Created by Saatchi &...
View ArticleClik here to view.
Microsoft to ship Surface Pro with just 23GB of useable storage
Microsoft is reportedly set to ship its premium Surface Pro tablet/laptop combo with just 23GB of storage when the $899 device launches on 9 February, according to reports on IGN. Despite advertising...
View ArticleClik here to view.
The Open University launches OU Anywhere app
The Open University (OU) has launched a tablet and smartphone app to enable students to study for their qualifications whenever and wherever suits them best. Developed in-house by the OU Learning and...
View ArticleClik here to view.
Mobile coupons to smash 10 billion redemptions this year
The increasing mobilisation of the High Street has been graphically illustrated in a new report conducted by Juniper which found that 10 billion coupons have been redeemed this year, a 50% increase on...
View ArticleClik here to view.
The Health Lottery ‘loser’ ad banned by ASA
The ASA has upheld complaints against an ad for the Health Lottery, which saw people named themselves losers because they did not play in the Wednesday lottery draw and lost out on winning. The TV ad...
View ArticleClik here to view.
Montagne Jeunesse social media and PR activity to be handled by Bray Leino's...
Face mask brand Montagne Jeunesse has appointed Bray Leino’s health and wellbeing PR business to handle its social media and PR activity following a competitive pitch process. Bray Leino will now work...
View ArticleClik here to view.
Marketing Weak: Lucky Pants Bingo
You almost have to admire the chutzpah of this brand and the brashness of its advertising. After all, online gambling is a very crowded marketplace and it must be critical to get noticed and be...
View ArticleClik here to view.
What have Blackberry learnt from the iPhone? Erm…we’ll never know
Today is that launch of the Blackberry 10, and it was no surprise that RIM managing director Stephen Bates was on BBC Radio 5 to discuss the launch. However, when the interviewer repeatedly asked...
View ArticleClik here to view.
Amazon enjoys Christmas surge in popularity
Amazon has enjoyed a seasonal surge in popularity after the Christmas break with global sales hitting £14bn in the final three months of last year, up 30% on the same period in 2011 reports the...
View ArticleClik here to view.
Greg Dyke amongst broadcasters urging press to stop opposing press regulation
Former BBC general director Greg Dyke is amongst broadcasters who are urging editors and press owners to look into press regulation, suggesting it is "far from being something to be feared”. In an...
View Article