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Webinar set to offer insights into growing fee income from new clients
New business expert Trevor Flannery is set to reveal how he ensures that a client, once won by an agency, goes on to fulfil it true potential in terms of delivering revenue to the agency in a free...
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Associated Press names Fergus Bell as first social media and UGC editor
The Associated Press (AP) has promoted Fergus Bell to the newly created position of social media and UGC editor. In a memo circulated to staff today, AP deputy managing editor and head of the news...
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The Daily Sketch: Inspired by Felix Baumgartner, Alex Salmond finds a new way...
Forget the referendum, this is how you get David Cameron out of Scotland... Permalink | Comments (0)
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Superdry and One iota develop Facebook app to drive social brand awareness
UK fashion retailer, Superdry has joined with Facebook preferred marketing developer, One iota, to deliver a Facebook application to celebrate its Autumn/Winter 2012 range. Running throughout October,...
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Nando’s invites customers to ‘find yourself’ on PERi-PERi spice scale
Nando’s has launched its ‘find yourself’ campaign with Wieden+Kennedy, asking customers to rank themselves based on what PERi-PERi spice they like. The campaign, offers up six different spice personas...
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Paddy Power launches Roller – a new business aimed at iPad and iPhone market
Paddy Power has released Roller, a new mobile casino business targeting the iPad and iPhone market. The free-to-download app is a separate brand built around the only real-money casino app designed...
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Frankie Boyle sues the Mirror following ‘racist’ comment
On the first day of the trial, comedian Frankie Boyle has confirmed he is suing the Mirror newspaper for “serious libel” following an article it published in June 2011 which labelled him racist. The...
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BBC’s George Entwistle to answer House of Commons questions on Savile abuse
As the number of suspected victims of Jimmy Savile abuse reached 60, i has been revealed BBC director general George Entwistle will appear in front of MPs at the House of Commons to answer questions...
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Boden faces backlash over choice of Helena Christensen as face of latest ad...
UK fashion line Boden recently chose Danish supermodel Helena Christensen as the face of its new autumn/winter line. However, the choice of model has received a barrage of criticism from Boden...
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Blast Radius expands senior team with two new appointments
Digital agency Blast Radius has announced the expansion of its senior team with the recent appointments of Gregor McQuattie and Vicky Lopez. McQuattie will oversee the firm’s Nokia and Land Rover...
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Over half online advert impressions fail to reach target audience new Nielsen...
Less than half of all online advertising impressions are reaching the advertising brand's target market, according to research conducted using Nielsen's new advertising measurement tool. A study...
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Half of UK smartphone users check Facebook & Twitter during romantic meals
Over half of UK smartphone users have admitted to using their phones to check Facebook or Twitter during a romantic meal with their partner. A survey conducted by Curry's and PC World found that 53...
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Google search results cut down means companies need to ‘coordinate digital...
If plans by Google to cut down search results from ten to seven on a page go ahead, companies will need to coordinate their digital marketing, PPC and SEO in order to stay on the first page of...
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Research from Arc shows social media is key for shoppers of video games, baby...
Social media has the biggest influence on consumers when it comes to purchases of video games, baby toys and mobiles phones, according to research from brand activation agency, Arc. The global study...
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BCL Graduates unveils new identity with Studio North
Legal recruiter BCL Graduates has unveiled a new identity, created by Studio North. The new service, part of BCL Legal, has unveiled a new website, logo and supporting marketing materials. Nick...
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Sky agrees short-term exclusive broadcast deal with Warner Brothers to screen...
Sky has entered into a short-term content deal with Warner Brothers which will see Sky Movies become the only place for viewers to see all eight Harry Potter movies. The three-month deal, which begins...
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Oxfam unwraps Christmas campaign with Live & Breathe
Oxfam has unveiled its in-store and windows Christmas campaign, set to launch early November, with Live & Breathe. The campaign draws on both the ‘Oxfam Unwrapped’ offers and other items and gifts...
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Stickyeyes appoints Heather Healy as creative communications director
Stickyeyes has announced the promotion of Heather Healy to creative communications director as the agency aims to develop its digital skills. Healy will oversee the strategic development of the...
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Get Safe Online Week promoted via campaign by The Media Agency Group
Awareness that next week is Get Safe Online Week, with a Click & Tell Roadshow set to launch, is set to be raised by The Media Agency Group with an integrated outdoor and radio campaign. The...
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Argonon hires commercial management consultancy Accelerate to support digital...
Argonon has announced the appointment of commercial management consultancy, Accelerate Worldwide Ltd, in a bid to support its digital growth strategy. The international indie created by CEO James...
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