Tesco’s Blinkbox targets LoveFilm and Netflix with latest campaign
Tesco-owned Blinkbox is stepping up the pressure on rivals Lovefilm Instant and Netflix with its latest campaign which touts “superior” coverage of release-movies than either competitor. The movie and...
View ArticleGoogle tax row: 80% of media buyers say they deal with London when buying...
A poll organised by The Drum seems to suggest that the UK digital and media buying community disagree with Google’s assertions that its UK team is not engaged in advertising sales. Google claims that...
View ArticleRobinsons to launch new TV ad during Britain's Got Talent
A new TV ad campaign from Robinsons will launch during ITV1's Britain's Got Talent over the bank holiday weekend. The 'Pals' film, created by BBH and directed by Si & Ad at Academy Films, features...
View ArticleGO Outdoors promotes the fact that the snow has gone in new ad by Uber
GO Outdoors is set to celebrate the bank holiday weekend with a new TV ad by Uber, promoting the fact that there is no more snow. In the first ad for GO Outdoors by the agency, the public is informed...
View ArticleInfographic: Only 3 per cent of retail and 17 per cent of public sector...
Over three quarters (83 per cent) of retailers have a mobile friendly website in some format, but only three per cent have a responsive design, and seven per cent have no mobile presence at all,...
View ArticleResearch reveals jobs in UK tech startup scene are up by 22 per cent
Research compiled by London's Silicon Milkroundabout and Adzuna has shown a year-on-year increase in tech and digital jobs vacancies for startups of 22 per cent. The figures revealed the prospect of...
View ArticleEnglish cricket chiefs ban brands from mentioning The Ashes this summer
English cricket's governing body today banned brands from using the words 'The Ashes' in their marketing campaigns this summer. The England and Wales Cricket Board (ECB) and Marylebone Cricket Club...
View ArticleMcDonald's unveils two new campaigns promoting breakfast and the great tastes...
McDonald's has unveiled two separate campaigns: a digital campaign to support the launch of its Great Tastes of America food promotion and a TV campaign to promote its breakfast menu. The TV campaign,...
View ArticleCarphone Warehouse unveils retro-styled refit of Snake
Carphone Warehouse has today launched a retro-styled refit of the classic mobile phone game Snake. Created by STEAK, the game is available on a microsite and can be played on PC, tablet and mobile....
View ArticleChannel 4's Alex Thomson calls for FA to introduce contractual regulations...
Channel 4 chief correspondent Alex Thomson has branded the banning of journalists from football clubs 'pathetic' and 'inexcusable' in a blog post published on Friday, telling clubs to grow up. Thomson...
View ArticleThe Drum daily jobs round-up: Warner Music Group, Sky, Become, Executive...
On today’s jobs round-up, there are positions for an online ad co-ordinator, head of social media, copywriter, digital designer and UX designer. Sky is looking for a head of social media to join its...
View ArticleKiss announces launch of two digital channels and app
Kiss has announced that it is set to introduce two new digital radio stations – Kisstory and KissFresh – as the brand unveils a new strapline - ‘The Beat of the UK’. The Bauer Radio brand will launch...
View ArticleDeal with Press Association will provide news and editorial content on...
BT and the Press Association have agreed a deal which will see PA create news and editorial content for a relaunched BT website in June. The phone and web provider said the new site would feature...
View ArticleAd of the Day: Lexus - Steps
This is a very clever piece of advertising indeed. Instead of hiding the puppeteers controlling the two giant figures via the magic of post-production, they've been left visible for all to see - and...
View ArticleBBC looking to bring Peter Barron back in as editor of Newsnight
The BBC is lining up Peter Barron to return as editor of Newsnight as it struggles to replace Peter Rippon, according to reports. Barron left the show in 2008, after four years as its editor, and...
View ArticleYouTube lines up David Mitchell, Michael Cera and Jamie Oliver for its Comedy...
YouTube has announced that a plethora of well-known faces from the UK and the US will take part in its newly launched Comedy Week, running from 20-25 May. Vince Vaughn, David Mitchell, Michael Cera...
View ArticleECB and MCC issue a warning to brands looking to capitalise on ‘Ashes Fever’
The EBC and MCC have warned brands and organisations planning to capitalise upon ‘Investec Ashes fever’ that they will be monitoring unauthorised use of ‘The Ashes’ word mark, the ‘Investec Ashes...
View ArticleApple’s App Store counts down to 50 billion downloads
Apple has updated its website with a countdown to 50 billion app downloads, as well as launching a competition offering a $10,000 App Store Gift Card to the user who downloads an app on the milestone....
View ArticleConde Nast preparing to launch online TV channels for Vogue and Wired
Conde Nast is set to launch digital TV channels for its Vogue and Wired titles later this month, as part of its ongoing effort to offer its readers, and advertisers, increased online content. The...
View ArticleNext Fifteen Communications unit confirms Blackberry contract win
Next Fifteen Communications has confirmed that its subsidiary, Text 100, has been appointed by BlackBerry to manage and advise on global communications, alongside APCO. Next Fifteen has said that at...
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