Clik here to view.
Sentinel appoints Access as part of three-year brand vision
Sentinel has selected Manchester-based Access following a tender submission and presentation from three shortlisted agencies. The new contract sees Access tasked with supporting Sentinel’s three-year...
View ArticleClik here to view.
Fosters experiential activity aims to bring 'Good Call' ad campaign to life...
Heineken lager brand Fosters is to run an experiential marketing campaign to support its continued ‘Good Call’ TV advertising. Developed by Space, the activity will see brand ambassadors invite...
View ArticleClik here to view.
The Sun announces new sports show to accompany launch of Sun+ paywall
The Sun is set to launch a sports show alongside its paywall on Thursday, anchored by Sky Sports News presenter Samantha Johnson and former England international John Salako. The show will be called...
View ArticleClik here to view.
Clarks unveils summer back to school ads based on kids Jack Nano and Daisy...
High street footwear retailer Clarks has worked with Bristol-based animation company Sun & Moon Studios on a set of 3D animated ads. Sun & Moon Studios completed two TV ads for the stores...
View ArticleClik here to view.
Guardian editor Alan Rusbridger takes to Reddit to warn of NSA threat to...
Guardian editor Alan Rusbridger warned that the recent NSA spying and surveillance revelations present a serious threat to journalism during a Q&A on social forum Reddit on Wednesday afternoon....
View ArticleClik here to view.
Sainsbury responds to ASA ruling over Tesco by calling their actions and ads...
Following the ASA ruling in favour of Tesco for its Price Promise campaign, Sainsbury’s has released a statement suggesting that ‘one big lesson that we should all have learned from the horsemeat...
View ArticleClik here to view.
Survey finds iPhone owners earn £2,500 less than BlackBerry users
A survey collating people’s smartphone preferences alongside the health of their pay packets has reached the, perhaps, surprising conclusion that iPhone owners earn £2,500 less on average than their...
View ArticleClik here to view.
Mini looks to show it is not normal in campaign using imagery created and...
Mini is set to unveil a campaign today to promote its brand positioning of ‘not normal’, which will be promoted through online and on digital poster sites across the UK. Developed by iris Worldwide,...
View ArticleClik here to view.
Google Glass ban set to be implemented for drivers
Google Glass is set to be banned from use by drivers by the Department of Transport, ahead of the product’s launch next year. According to Stuff magazine, the wearable tech glasses will be banned as...
View ArticleClik here to view.
Nick Clegg calls for publication of list of private investigator employers
Deputy Prime Minister Nick Clegg has weighed into the row over private investigators by calling for the publication of a secret list of firms which employed their services. Clegg said that full...
View ArticleClik here to view.
JK Rowling accepts damages over law firm’s identity leak
Harry Potter author JK Rowling has accepted an undisclosed amount of damages from her own law firm, Russells, after they inadvertently outed her as the author of crime novel The Cuckoo’s Calling....
View ArticleClik here to view.
Adidas launches adizero F50 Messi boot through online film created by iris
Adidas has engaged iris to launch the new adizero F50 Messi boot, creating an online film featuring footballer Lionel Messi as he’s never been seen before. ‘The New Speed of Light’ features Messi in a...
View ArticleClik here to view.
Twitter has helped Ann Summers with consumer perception reveals CEO...
Twitter Ads has today unveiled a video showing Jacqueline Gold, the chief executive of Ann Summers and Knickerbox, discussing how the brand uses Twitter as a platform. Gold discusses how the platform...
View ArticleClik here to view.
O2 readies for 4G switch on in London and Leeds
Telecoms provider O2 is gearing up to launch its 4G network in London and Leeds by the end of the month as it becomes the first telecoms firm to challenge EE in the putative market. Offering consumers...
View ArticleClik here to view.
Dr. Martens unveils global campaign celebrating real-life wearers of the brand
Dr. Martens is celebrating the diversity of its audience with a new global campaign bringing to life the brand’s positioning of rebellious self-expression. Developed by creative agency ODD,...
View ArticleClik here to view.
Televisions transmogrifying into ‘digital hubs’ courtesy of smartphone...
Televisions are enjoying a second flush of popularity following a period of waning influence over the past decade, according to a new Ofcom study. This found that living rooms are increasingly being...
View ArticleClik here to view.
Twitter and Kantar Media strike up partnership to provide more detailed data...
Twitter and Kantar Media have announced a partnership which will allow Kantar to provide broadcasters with more data about how their shows are received on the social network. The companies will work...
View ArticleClik here to view.
Viral Video Chart: Honda recreates Ayrton Senna's Suzuka magic
Honda has zoomed to the top of the Viral Video Chart once again after recreating an incredible Ayrton Senna Formula 1 lap using only lights and speakers. When Senna recorded his record-breaking...
View ArticleClik here to view.
Tetley unveils on pack promotion to find Sydney with Together
Tetley Tea has unveiled a new on pack promotion, asking consumers to help tea folk member Sydney, who has gone missing. Created by Together, tea drinkers are offered a £1,000 reward if they find...
View ArticleClik here to view.
British Gas to placate price hike weary customers with ‘free electricity’...
British Gas has signalled its intent to make Saturdays more electrifying by offering customers free electricity during the day with the lowest power demand. The move is intended to soothe anger over...
View Article