Moonpig set to launch its first flower TV campaign
To celebrate its fifth anniversary of expanding its business to include flowers, Moonpig has today launched its first flower TV campaign. The TV ad, created by Wordley Production Partners, will...
View ArticleChannel 4 rebuked over Big bang Theory alcohol ads
Channel 4 has been the recipient of criticism from the Advertising Standards Authority after it aired adverts for alcohol during an episode of The Big bang Theory screened on E4. Strict rules govern...
View ArticleTwitter vows to strengthen self-policing efforts to combat trolls
Twitter has vowed to strengthen its self-policing efforts following a number of recent online abuse cases by making it easier for its users to report such instances. This follows the high profile...
View ArticleThe Sun landmark editorial brands Leveson report 'discredited' and hits out...
The Sun declared Lord Justice Leveson’s report into press ethics “discredited” in its landmark editorial on Wednesday and hit out at the vested interests of those such as the “Hacked Off brigade” in...
View ArticleKatrin Robertson promoted to CEO of blowUP media
BlowUP Media has announced the promotion of Katrin Robertson from managing director for UK to CEO. She replaces Heinz Leuters, founder and now minority shareholder of blowUP media. This promotion...
View ArticleMastercard launches Masterpass digital wallet in the UK
Mastercard has entered into battle with digital wallet rivals Paypal and Visa’s V.me with the launch of its Masterpass service in the UK. Like its rivals the service allows customers to link...
View ArticleSanam Petri leaves R/GA to join Wieden+Kennedy London as creative director
Former R/GA creative director Sanam Petri has joined Wieden+Kennedy London in the same role. Petri joins W+K London after seven years at R/GA London working on campaigns for the likes of Nike and...
View ArticleNigella Lawson and Charles Saatchi granted divorce
Nigella Lawson and Charles Saatchi have today been granted a decree nisi at the High Court in London. Saatchi filed for the divorce earlier this month, following pictures of him with his hands around...
View ArticleSports Direct moves performance marketing account to Affiliate Window
Sports retailer Sports Direct has moved its performance marketing account from Rakuten Linkshare to global performance network Affiliate Window. The partnership with Affiliate Window will see key...
View ArticleMultigrain snack range Hoots launches with branding design by Rubber Cheese
Market Fresh has engaged the creative team at Rubber Cheese to deliver new multigrain snack product – Hoots. Made from wheat rather than potatoes, Hoots are available in stores now in a variety of...
View ArticlePolice apologise to Toby Young after tweeting he made “a right tit of it” in...
The single Scottish Police force, Police Scotland, is currently investigating an abusive Tweet sent to columnist and author Toby Young, live during his appearance on Newsnight. The Force Twitter feed...
View ArticleRihanna triumphs over Topshop in High Court image rights row
Rihanna has successfully sued Topshop parent company Arcadia over the sale of t-shirts featuring her image. Lawyers working for the singer told the High Court in London that the high street store had...
View ArticleExpedia and Cravendale join forces for #MilkMatters holiday campaign
Expedia and Cravendale have come together to launch #MilkMiles holiday campaign on Expedia. The summer campaign is giving away flights on Twitter every week for three weeks and aims to raise awareness...
View ArticleVote for the best piece of work in our Creative Round-Up: Winners to be...
The Drum, in association with Synergist, brings you a round-up of some of the latest interesting creative work. Every fortnight The Drum, in association with Synergist, publishes a selection of new...
View ArticleLadbrokes TV campaign launches 'The Oddsfather'
Labrokes has launched a new TV spot introducing “The Oddsfather” in a nod to the classic film. Italian football pundit Tiziano Crudeli plays the don, complete with a Ladbrokes pinky ring and a pet...
View ArticlePizza Hut unites data sets to provide personalised content experience in...
Pizza Hut has united its data sets to provide a more personalised online content experience for customers with the launch of a responsive website to coincide with its 40th anniversary. The restaurant...
View ArticleOwnfone launches child-friendly ImageFone to combat sexting and cyber bulling
Ownfone has introduced a new handset exclusively for children and designed to prevent sexting, cyber bullying and inappropriate online messages. The launch of ImageFone, which online allows calls to...
View ArticleSocial Buzz Awards judge Joseph Liu from Häagen-Dazs: truly great ideas...
It’s been a week of ups and downs on social media, with less than a month to go until entries close for the Social Buzz Awards in association with iomart. The Drum catches up with Joseph Liu, senior...
View ArticleMarketing Weak: BT Sport - Michael Owen and David James
Until now, the BT Sport advertising campaign had proven quite effective…until now. Production is spot on as ever, but my oh my, David James and Michael Owen - neither was made to recite lines like...
View ArticleGQ UK deals with an onslaught of Twitter abuse and death threats following...
British GQ has faced a torrent of abuse from One Direction fans over its September issue which features five covers, each with a different member of the band on the front. The provocative straplines...
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