Skype apologises for account security breach
Microsoft owned Skype has issued an apology to customers who have been targeted by a security loophole which allowed hackers to gain access to individual accounts with nothing more than an email...
View ArticleBBC agrees to £185k McAlpine settlement
The BBC has agreed to a settlement payment of £185k to Lord McAlpine following its broadcast of erroneous information implicating him in a child abuse scandal. Reflecting the scale of the harm done...
View ArticleJD Williams appoints McCann Manchester for Jacamo
JD Williams has announced the appointment of McCann Manchester to handle brand strategy and creative for menswear brand Jacamo. The first thing that McCann Manchester will do is reposition the brand,...
View ArticleHuawei unveils ‘Test Pilots Wanted’ marketing campaign to support 4G devices
Huawei has unveiled a marketing campaign with Let Us Create, with the aim of promoting its new range of 4G smart devices. The ‘Test Pilots Wanted’ campaign goes live this week in print, online and...
View ArticleCoke Zero unveils behind the scenes video of 'Unlock the 007 in you'
Coke Zero has unveiled the making of video for its Unlock the 007 in you viral. Users of a special Coke Zero vending machine were offered the chance to win tickets to see the film if they could...
View ArticleThe Drum Jobs Round Up: Carat, TMP Worldwide, JAM PR, Carrot Digital &...
It’s time once again to dust off your CVs, press your suit and polish those shoes because, yes, The Drum jobs round up is here. Kicking things off this week are Carat who are looking for a paid search...
View ArticleMagazines show a higher average ROI than internet or TV
Magazines show a higher average ROI than any other media channel involved, including television, internet and newspapers, a Magonomics study by Mindshare and PPA has found. The study looks at the role...
View ArticleOfcom publishes plans to enable the release of new mobile airwaves and...
Ofcom has unveiled its plans to ensure the future release of new airwaves to help meet consumer demand for data on the move. “Within the coming months we will hold the UK’s largest-ever auction of...
View ArticleO2 unveils new Priority Moments ad starring Gary Oldman
O2 has unveiled a new Priority Moments ad, created by VCCP, starring actor Gary Oldman. This is the first of a series of ads to be launched in the coming months, with the aim of bringing all O2...
View ArticleŠKODA to sponsor Smooth Radio’s breakfast show
ŠKODA is set to become the new sponsor of Smooth Radio’s breakfast show, as it looks to promote the new ŠKODA Rapid family car. The three month sponsorship, negotiated by MediaCom, will begin on 19...
View ArticleJohn Lewis' marketing director explains why "thoughtfulness is more important...
John Lewis Christmas campaigns have become synonymous with the festive season: the multimillion pound campaigns based around the department stores philosophy of “thoughtful giving” never fail to tug...
View ArticleAd of the Day: EE - Film Club
Another outing for Kevin Bacon in "centre of the universe" mode has the 54 year old actor showing off a genuinely impressive facet of EE's service. Apparently, you can pause a film or television...
View ArticleHooch announces comeback with taxi ad campaign
Global Brand’s Hooch has announced its comeback in the UK by creating a taxi advertising campaign, featuring its new tagline: ‘Refreshment with Bite’. London Taxi Advertising was appointed to handle...
View ArticleWarburtons hopes interest will rise in its Free From range following Weber...
Warburtons has announced the appointment of Weber Shandwick North to raise awareness of its Free From products. The trade and consumer brief will see the agency handle the account for 12 months. Chris...
View ArticleRetail brands - Christmas is no time for complacency. Here's how to get...
For the fourth year running, shoppers are entering the season of goodwill with a certain amount of angst. 2012 has had its obvious highlights, but household budgets remain under pressure, whether...
View ArticleB&Q appoints Karmarama and MEC Global following contract review
Following a creative and media planning and buying agency review, B&Q has appointed Karmarama to handle its creative work and MEC to manage its £38 million media planning and buying business. The...
View ArticleE! fined £40,000 by Ofcom for breaching broadcasting code
E! Entertainment channel has been fined £40,000 by Ofcom for broadcasting unsuitable episodes of its show ‘Girls of the Playboy Mansion’ at times when children would likely be watching. The fine comes...
View ArticleAmigo Loans awards driven £8 million advertising and digital creative account
The Richmond Group has selected driven to handle the advertising and digital creative account for Amigo Loans. The Manchester-based agency was appointed following a competitive pitch process against a...
View ArticleGuess the social buzz word: Digital Podge posters from Freestyle Interactive,...
It’s testament to the acceptance and popularity of social media that we rarely stop to think about how unusual some of our digital habits can be. Digital Podge 2012 celebrates (commiserates) the...
View ArticleAsda renames Chicken Chow Mein as ‘Chicken Jahmene’ in support of the X...
Asda has announced that for this weekend, its own brand Chicken Chow Mein will be renamed ‘Chicken Jahmene’, to support X Factor contestant and former employee Jahmene Douglas. According to the...
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