Why market researchers are an attractive prospect to investors
In Drum blog posts past, my Green Square colleague Tony Walford has spoken about the appeal of niche marcomms companies – operating in areas like data, mobile and pharma – for the big agency groups....
View ArticleGold launches ‘Keeping Britain Cheery’ campaign with INITIALS Marketing
UKTV’s Gold has today launched a three month experiential campaign with INITIALS Marketing, with the aim of ‘Keeping Britain Cheery’. The campaign is targeted at ABC1’s in the over 35 age bracket, ad...
View ArticleBauer Media confirms Dave Lee Travis to be taken off-air with immediate...
Bauer Media has confirmed that Dave Lee Travis will not be presenting his usual weekend shows on the Magic AM network. Following his arrest yesterday the company has said it would be inappropriate for...
View ArticleITV's new logo: Hot or Not? Top design firms such as The Brand Union, The...
As ITV's colourful new brand identity continues to polarise opinion, we ask the design community to give us their first impressions... Permalink | Comments (1)
View ArticleMonotype launch exhibition showcasing 100 years of typeface development
An exhibition celebrating the history of the printed letter opens today. Pencil to Pixel showcases over 100 years of type development, charting the history of typefaces from their original conceptual...
View ArticleRenault partners with AYO Digital on web project to launch new Renault Clio
To assist with launching the new Renault Clio onto the UK market, Renault has teamed up with Gateshead-based web software development specialist AYO Digital on a website project. Renault approached...
View ArticleMaxifier appoints Bruce Broadbent as UK sales manager
Maxifier has announced the appointment of Bruce Broadbent as UK sales manager. Broadbent will aim to support the growth of the advertising technology provider in his new role. He said: “As a company...
View ArticleRennie to sponsor selected seasonal programming across Channel 4, Film 4 and...
Rennie has announced it is to sponsor selected seasonal programme across, Channel 4, Film 4 and UKTV’s portfolio from Monday 19 November. The heartburn and indigestion tablet is set to sponsor peak...
View ArticleTweet of the Week: Old Spice
To celebrate the nomination stage of the Golden Twits, the awards that celebrate the best Twitter users, we’re unveiling our favourite Tweet of the Week. Unfortunately we’ve had nothing as big as...
View ArticleMark Jacobs unveils controversial new ad showing a man vigorously rubbing his….
Fashion brand Marc Jacobs has never been one to shy away from provocative advertising. In 2010 the designer himself stripped down and oiled up, covering himself with nothing but a strategically placed...
View ArticleDave Lee Travis speaks out after arrest
This week has seen former Radio 1 DJ and Top of the Pops presenter Dave Lee Travis arrested, and subsequently bailed, in relation to suspected sexual offences and dropped from his spot on Magic AM....
View ArticleBritish Airways, Virgin and Qantas paint moustaches on planes in support of...
Airlines including BA, Qantas, WestJet and Virgin have painted numerous aeroplanes with moustaches to show support for Movember. The annual month-long charity campaign asks men to grow out their...
View ArticleSpeculation mounts on Yahoo! partnering with Facebook for search engine deal
According to The Sunday Telegraph Yahoo! is looking to get out of the 10-year deal it signed with Microsoft in 2009 as its search engine, Bing, has been unable to mount any serious challenge against...
View ArticleAd of the Day: Boots - Fancy Hotel
After receiving a make-up set from mum for Christmas, a pair of young women in an exotic and faraway land decide to blag their way into a fancy hotel. But it isn't really to their taste and they...
View ArticleBBC kicks off director general race
The BBC has fired the starting gun in a process to appoint a new director general to run the organisation, after its previous appointee was dispatched after just 54 days. George Entwistle’s...
View ArticleMcAlpine vows to ‘punish’ ITV with hefty libel damages
Tory peer Lord McAlpine is targeting ITV in the latest stage of his litigation spree, vowing to punish the broadcaster by forcing it to stump up greater damages than the £185k he won from the BBC. ITV...
View ArticleMartin Clunes ditched by Churchill Insurance following driving ban
Martin Clunes, star of Men Behaving Badly, has been axed from his role plugging Churchill car insurance after being disqualified from driving. The move to drop the actor was taken after Clunes...
View ArticleEx Trinity Mirror chief to announce formation of Local World
David Montgomery, the former head of Trinity Mirror, is expected to announce later this week that he has formed a new company, Local World, to manage the regional newspaper operations of the Daily...
View Article10,000 could face legal action following Lord McAlpine tweets
Alan Davies, star of Jonathan Creek and QI, could be one of 10,000 facing legal action after he asked his Twitter followers "Any clues as to who the Tory paedophile is?", and retweeted a response...
View ArticleCommunisis closes Northern Ireland presence as it opens consultation process...
Marketing services group Communisis has announced the closure of its operations in Lisburn, Northern Ireland alongside the consolidation of its production services within other locations. In its...
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