Clik here to view.
Facebook’s extension of Exchange to News Feed could “accelerate” marketers’...
Agencies have welcomed Facebook’s rollout of Exchange-delivered ads to its News Feed with some predicting it will “accelerate” marketers’ interest in biddable media while injecting more premium...
View ArticleClik here to view.
The Drum daily jobs round-up: NUS, WeAreSquared.com, PH Media Group,...
The National Union of Students (NUS) is looking for a marketing and social media coordinator to take up a role based in the north-west of England for a salary of £20,000. Applicants should have strong...
View ArticleClik here to view.
Namco Bandai Games and Paramount partners with IGN to promote launch of Star...
Namco Bandai Games and Paramount have partnered with games media brand IGN to promote the launch of Star Trek The Video Game, with a hub set to launch in 12 territories. The dedicated hub is packed...
View ArticleClik here to view.
Global Radio’s Heart announces sponsorship with J2O
Global Radio’s Heart has announced a new multi-platform partnership with Britvic’s J2O, which will see the brand sponsor weekend shows. Developed and brokered by MSIX, the deal will also see J2O...
View ArticleClik here to view.
Coca Cola awards MediaCom UK planning and buying account
Coca-Cola has confirmed that it has appointed MediaCom to oversee media planning and buying for the business in the UK. MediaCom take over from the incumbent Vizeum who have held the account for over...
View ArticleClik here to view.
Striking BBC journalists willing to return to desks in the event of Nelson...
Striking BBC staff were willing to return to their desks in the event of Nelson’s Mandela’s death, their unions have said, after the South African leader was taken into hospital yesterday morning. The...
View ArticleClik here to view.
Andrew Mitchell to sue the Sun over ‘Pleb’ claims
Former cabinet minister Andrew Mitchell is to sue the Sun newspaper over a front page splash it ran claiming he swore and called police officers plebs. Mitchell has instructed his lawyer, Graham...
View ArticleClik here to view.
Amazon to snap up Goodreads social network
Online juggernaut Amazon is to get a little bit bigger after it said it would purchase Goodreads, the book discovery and recommendation website. Founded in 2007 the social networking site for...
View ArticleClik here to view.
Turn Key announces appointment and promotion
Turn Key has announced the promotion of James Wray from account director to head of digital. The agency has also announced the appointment of Jane Illman as account director, joining from Fuse8. Turn...
View ArticleClik here to view.
Twitter awash with speculation after 82 year old man is arrested on suspicion...
Twitter is awash with speculation this morning over the identity of an 82 year old man who has been arrested on suspicion of ‘sex offences’ as part of the Jimmy Savile investigation. The unnamed man...
View ArticleClik here to view.
Independent announces HTC Blinkfeed collaboration
The Independent newspaper has announced that it is to collaborate with HTC Blinkfeed, allowing owners of an HTC One smartphone to directly access personalised content. HTC Blinkfeed aggregates content...
View ArticleClik here to view.
Kaleidoscope launches SS13 campaign including TV advertising activity
Fashion e-tailer and home shopping catalogue Kaleidoscope has unveiled its SS13 advertising campaign, including a 30”national and regional prime-time TV ad spots. Created by Direct North, the campaign...
View ArticleClik here to view.
Brass Insight announces two new appointments and London office move
Marketing research agency Brass Insight has announced two new appointments to its Leeds and London offices as well as moving to larger offices in the capital. Daniel Eddy has joined as account...
View ArticleClik here to view.
Download your copy of The Drum: 29 March
Subscribers can download a PDF copy of the latest issue of The Drum here. This issue of The Drum includes a look at how branding is evolving in the digital age and a review of The Drum's recent...
View ArticleClik here to view.
Costcutter announces name of new three tier own label range following joint...
Costcutter has announced that it is to launch a new three tier own label range, with the tiers to be called Independent; Independent Trader; and Independent Specialist. It has been suggested by The...
View ArticleClik here to view.
Propellerads remain top advertiser on piracy websites claims USC March Piracy...
The latest snapshot to be taken of advertising on file piracy websites has found that Propellerads have retained their position at the top of the charts. Describing the market as ‘extremely fluid’ the...
View ArticleClik here to view.
Red Bull and Siemens turn to Wire Media for event and venue promotional activity
Red Bull and Seimens have both turned to Wire Media to help promote cycling event Red Bull Hill Chasers 2013 and new London venue The Crystal, respectively. The Drum has learned that the Glasgow and...
View ArticleClik here to view.
Ad of the Day: Somersby - Apps
Smart, gently funny ad for a new cider shows the product being launched as the latest must-have in a different kind of apple store to the one we're familiar with. Full of clever little jokes, it ends...
View ArticleClik here to view.
Five Easter campaigns from agencies: Creative Spark, Bell Pottinger Private,...
It’s Good Friday, and the majority of offices are emptier than a tumbleweed convention. However, some agencies still are in, and have created Easter projects over the last week – here we take a look...
View ArticleClik here to view.
It's tough at the top in this fortnight's Creative Round-Up vote
There’s a tough battle for the top being fought in this fortnight’s Creative Round-Up, with a lot of strong contenders for inclusion in the next issue of The Drum (12 April). Fighting it out to be top...
View Article