2020 acquires longstanding Sheffield agency Iris Associates
Marketing company 2020 has acquired Sheffield creative agency Iris Associates for an undisclosed sum. Iris Associates was founded in 1991 by David Wood and Maria Vardy, who will now become joint...
View ArticleUsers to be able to sign into public services using social media in near future
Members of the public will be able to sign in to apply for services such as tax credits and passports using log-ins already used for social media sites or banks under plans to be unveiled later this...
View ArticleMcCann Birmingham wins global Sunseeker business
Yacht builder Sunseeker has appointed McCann Birmingham as its global communications agency following a five-way pitch. The win will see McCanns retained for creative, media buying, PR, digital, CRM...
View ArticleRepublic rebrands with the help of Karmarama’s specialist youth agency
Republic, the high street fashion store, has begun its brand refresh with the appointment of Karmarama’s specialist youth agency, KID London. Previously, Republic’s ad work was done internally but the...
View ArticleCredit insurer Euler Hermes hires One
Credit insurer Euler Hermes UK has appointed One Marketing Communications to work on its marketing strategy. Manchester-based One won the business after a competitive three-way pitch and has kicked...
View ArticleLeeds events complex caught out after naming multi-million venue in honour of...
Saviles Hall, a Leeds-events complex which is owned by the Royal Armouries and is named in honour of Jimmy Savile, appeared to be distancing itself from the late entertainer who is at the centre of...
View ArticleFreddie Starr sees his temporary media gagging order dropped
Comedian Freddie Starr has lost his bid to gag the press from connecting him with allegations made against Sir Jimmy Savile. Yesterday, a temporary gagging order invoked by the High Court on Tuesday...
View ArticleASA probes Grant Shapps over ‘get rich quick’ alter ego
The Advertising Standards Authority has announced that it is to investigate Conservative party chairman Grant Shapps over his ‘get rich quick’ business alter ego Michael Green. Shapps is alleged to...
View ArticleDelicious in line for major overhaul
Social bookmarking website Delicious has announced it is to undergo a major revamp next month in a bid to improve functionality and tempt back lost users. Delicious was bought by YouTube co-founder...
View ArticleMPs criticize BBC as report finds that thousands of its employees are paid...
The BBC has been targeted by MP’s claiming that it is helping thousands of employees avoid paying tax. The corporation was criticised by a report from the Public Accounts Committee claiming that it is...
View ArticleChris Brown appointed as Marketing Liverpool head
Chris Brown, the chief executive of marketing Cheshire, has been appointed by Marketing Liverpool to promote the Liverpool brand both nationally and internationally. Brown will assume the new role in...
View Article34% thinks that Facebook will be ‘everywhere’ in 10 years, while 7% think it...
With Facebook announcing yesterday that it had reached one billion active users a month, Betapond has discovered that 34 per cent believe that Facebook will be ‘everywhere’ in ten years’ time, while...
View ArticleWalkers blasted over miserly crisp portions
Walkers ‘Deep Ridged’ crisps, a new brand of the popular snack, has come under fire following reports that individual packets can contain as few as five whole crisps –buried amidst a mound of crumbs...
View ArticleTurkish Airlines looks to fly high with Ubiquitous taxi ad campaign
Turkish Airlines has launched a taxi advertising campaign with Ubiquitous with the aim of promoting its sponsorship of Manchester United Football Club and raising awareness of the brand. As well as...
View ArticleVisit Britain launches global Agent-UK SkyFall spy campaign
Visit Britain has launched a spy competition designed by creative agency Brand42 in a bid to capitalise on the upcoming launch of the latest Bond flick, Skyfall. Agent-UK invites players to assume the...
View ArticleAs guerrilla iCancer campaign launches on anniversary of Steve Jobs death...
To coincide with the one-year anniversary of Apple visionary Steve Jobs’ death from a neuroendocrine tumour, or NET, a group of guerrilla fund makers have launched iCancer, a crowd sourcing campaign...
View ArticleMcCain gives chip lovers a high five in JCDecaux campaign
McCain Food has decided to celebrate those who have chips for dinner in a £3.5m campaign by giving them a high five. The campaign, which also includes 21 different ‘personalised’ executions, was...
View ArticleDesigner of Mexico 68 Olympic logo Lance Wyman calls London 2012 designs...
Lance Wyman, the New York-based designer behind the iconic Mexico ’68 Olympic logo, has called the London 2012 Olympic branding “brash and outlandish” before claiming that it failed to reach its...
View ArticleSocial Buzz Awards 2012 Judges offer tips on successful social media marketing
With the nominations for this year’s Social Buzz Awards, held in association with iomart Hosting, set to be announced later today, the judges offer their advice on running a successful social media...
View ArticleThe Children’s Air Ambulance appoints WAA to promote gala performance of The...
The Children’s Air Ambulance has appointed WAA to run various campaigns to promote its gala performance of The Bodyguard, the charity’s biggest ever event. The event, taking place in December, will...
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