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Ad of the Day: Vodafone - The Kiss
This marks the journey of a couple embarking on a lifelong relationship; each stage punctuated by a kiss and still going strong in advanced old age. It's an immensely moving way to demonstrate that...
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Hilco buys 132 HMV stores in deal which ‘could save 2,500 jobs’
It has been announced that restructuring expert Hilco has bought 132 HMV stores, and all nine branches of Fopp, in a deal which could save 2,500 jobs. The £50 million deal follows the entertainment...
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Boost energy drink promises to ‘dropkick tiredness in the mouth’ in launch...
Energy drinks brand Boost launches this month with a campaign that promises that it ‘does to tiredness what dogs do to lampposts’. Launching on 8 April, the campaign was created by Big Communications...
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Daily deals aggregator Bownty receives $1.1m in funding aiding expansion plans
Startup daily deals aggregator Bownty has raised $1.1 million in new funding from Danish SEED Capital and Accelerace Invest, a combined startup accelerator and investment programme. “There has been a...
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Smirnoff returns to TV screens with "Nocturnal Awakening" integrated campaign
Smirnoff returns to TV screens this month with its #YoursForTheMaking campaign, encouraging customers to try something new and "drink inventively". The latest offering from the Diageo brand is part of...
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The Sunday Times announces publication date of its 25th anniversary Rich List
The Sunday Times has confirmed it is to publish its annual Rich List on Sunday 21 April. The 2013 supplement marks the 25th anniversary of the publication which was launched in 1989 featuring the top...
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Kwik-Fit Group appoints Lateral for eCRM
Kwik-Fit Group has announced the appointment of Lateral to handle its customer eCRM programme. Karen Richards, head of marketing at Kwik-Fit, said: “Lateral demonstrated an impressive understanding of...
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Newsagents hit out at Newsquest over "kick in the teeth" percentage margin...
Newspaper publisher Newsquest came under a raft of criticism on Friday as the National Federation of Retail Newsagents described a recent percentage margin slash as a "kick in the teeth" for retailers...
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The Grand National: bookies, beers and broadcasters back tomorrow's big race
Four and a half miles long with 40 horses taking part, no it’s not the ultimate Tesco freezer but the one and only John Smith’s Grand National. Taking place tomorrow (Saturday 6 April) at 4:15pm the...
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Trust My Garage appoints Bridge PR for brand launch
New independent garage scheme Trust my Garage has appointed Coventry-based Bridge PR to launch its brand. Set up by the Independent Garage Association after the government called for better regulation...
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Europcar unveils branded vans for hire across the UK
Car-hire company Europcar has unveiled branded Peugeot partner vans for hire across the UK. The design features the tag-line 'moving your way' and will be available for hire across the country....
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New service from Adap.tv aims to provide TV-comparable online video...
Adap.tv has launched a new tool to help advertisers measure the effectiveness of online video advertising in a comparable way to TV metrics. The company is using Nielsen Online Campaign Ratings to...
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Adidas announces new Chelsea kit with a campaign which sees players covered...
Adidas has launched a campaign supporting the new Chelsea 2013-14 home shirt, which has seen some of the team’s biggest players doused in blue paint. The campaign, entitled ‘It’s Blue, What Else...
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Ad of the Day: Sainsbury's - Little Ones
What a sweet ad - some truly delightful performances have been coaxed from its young cast. Focusing on one of life's truths (always a winner in an ad), this talks about how dealing with your second...
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Amazon's Jeff Bezos invests $5 million in Business Insider
Jeff Bezos, founder of Amazon, has invested $5 million in financial news site Business Insider. Business Insider’s chief executive and editor-in-chief Henry Blodget confirmed that Bezos had put $5...
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Telegraph drops “new columnist” Kelvin MacKenzie after first online column
Former Sun editor, Kelvin MacKenzie, has been dropped by the Telegraph after only one online column for the newspaper. MacKenzie’s first, and only, column went live on Thursday 4 April, attracting...
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The British Library begins to document our digital lives
The British Library has begun the process of harvesting digital content as part of an £3 million initiative to document UK history and culture. Changes to copyright law, which came into force today,...
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Merger of Penguin and Random house given the green light
The European Commission has approved the proposed merger of Penguin and Random house, stating that it would not raise competition concerns as it will “face several strong competitors.” "The new entity...
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IRN-BRU gives its social media fans a sneak peek of new 'Mum' ad ahead of TV...
IRN-BRU has given its Facebook fans and Twitter followers an advance look at the latest ad in its ‘Get you Through’ campaign. Using a secret keyword for IRN-BRU’s social media fans will be lead to...
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Missing People and Outdoor Media Centre extend nationwide campaign
The Outdoor Media Centre, Missing People and Grand Visual, have announced that the digital Out-of-Home appeals campaign it launched in July last year will be extended. The £2.88 million nationwide...
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